eCommerce Metric Benchmarks: How to Analyze Your Online Store’s KPIs
Inflow Insights
JANUARY 15, 2020
Additionally, we’ve spoken to customers who try to peg the performance of their business to an industry average. Pay-per-click (PPC). SEO and PPC are the activities that generate traffic (the “cookies”), but if CRO is missing (the “milk”), that added traffic may not lead to a significant sales increase. Cart Abandonment.
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