Kissmetrics
MARCH 16, 2021
People might think PPC is all about having a huge budget to play with, but I’m here to tell you that’s not entirely true. Yes, your PPC campaigns can be expensive if you haven’t mapped out your ads to the buyer’s journey. What Is Customer Journey Mapping? With PPC campaigns, the action is sales.
Inflow Insights
JANUARY 15, 2020
Additionally, we’ve spoken to customers who try to peg the performance of their business to an industry average. Pay-per-click (PPC). SEO and PPC are the activities that generate traffic (the “cookies”), but if CRO is missing (the “milk”), that added traffic may not lead to a significant sales increase. Cart Abandonment.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Kissmetrics
APRIL 14, 2021
When set up and managed properly, Google Ads (previously Google Adwords) is one of the best sources for new customers. Google Adwords Step #1: Is There Customer Demand? If your customers are not searching for your product or service in Google, then obviously, AdWords search advertising is not going to work for you.
Inflow Insights
AUGUST 11, 2021
Most online marketing — like PPC and paid social — is intrusive. With email marketing, you’ve been invited into current and future customers’ inboxes with express permission. Take advantage of it by creating a powerful connection between your brand and the holiday experiences and rituals that are close to your customers’ lives.
Inflow Insights
JULY 13, 2021
It’s no secret that email marketing is the driving force behind crucial recurring customer sales. But, by focusing your eCommerce email marketing efforts on those who have already purchased, your brand is losing out on thousands of dollars in revenue (and the first-time customers who will help you get there). Types of Offers.
SellBrite
JUNE 19, 2019
Since you’re managing large, multiple bulk orders every month, it’s helpful to have insights into what types of products customers are buying and your inventory levels. This is the box that appears when customers add products to their cart: [ Source ]. based on what you sold — 30 items sold x $0.99
eCommerceFuel
JANUARY 5, 2018
We talk about the level of ROI he sees with direct mailing relative to other channels like e-mail, PPC, retargeting, things like that. He covers what I think is a super creepy, but also amazingly powerful abandoned cart sequence that you can use with postcards without even knowing your customer’s address, which is really cool.
Expert insights. Personalized for you.
247 
Let's personalize your content