Groove

FEBRUARY 10, 2021

Whether you're just getting started with eCommerce PPC or are already a self-proclaimed expert when it comes to social media advertising and Google Ads, these PPC landing page best practices will help you optimize your ad campaigns and, hopefully, convert more visitors into leads or customers (depending on your company's goal).

PPC 370

PPC eCommerce Information Social Media 370

Groove

APRIL 1, 2020

How to Increase AdWords Conversions: If you're looking to improve performance, drive more leads and increase AdWords conversions, we recommend following the tips below: Create a mobile-friendly landing page. Create A Mobile-Friendly Landing Page. Mobile landing pages are essential for AdWords success. Give something away.

PPC 345

PPC Mobile Improvements B2B 345

GetElastic

JULY 12, 2019

Relying on some basic principles, mobile and website development companiescontinue to look for innovative ways to reach target prospects while using social media for their two-way conversation between business. Search engine marketing also referred to as paid search or pay per click (PPC). Write an Ad –. Source: Keyword Planner.

B2B 138

B2B Social Media PPC Management 138

GetElastic

SEPTEMBER 15, 2021

Aside from product recommendations and shopping carts, businesses are prioritizing personalization in key components and functions such as search, catalogs, pricing mechanisms, and merchandising. Creating personalized product recommendations. Read the ebook. Providing personalized and dynamic pricing to increase conversions.

B2B 146

B2B eCommerce Customer SEO 146

UpSellIt

JULY 16, 2020

For instance, if your target audience is younger people, consider putting more emphasis on your mobile and SMS strategy. They’re also more likely than Baby Boomers to make a purchase on a mobile device. While we don’t have time to go into all of them, let’s take a look at using psychographics in PPC placements.

Marketing 85

Marketing eCommerce Recommendation Sporting Goods 85

Inflow Insights

NOVEMBER 14, 2017

Marcia Yudkin of Practical eCommerce recommends taking a page from Trader Joe’s creative monthly flyer and using seasonal copy to improve your promotions and trigger purchases. Shanelle Mullin pulls advice and recommendations from prominent conversion experts to help you determine what to test and how to do it.

eCommerce Marketing 68

eCommerce Marketing eCommerce Marketing Magento 68

ChannelAdvisor

JULY 11, 2017

In this post, we’ll look at the advertising options available — and offer some recommendations for ways to get ahead with first-party (1P) marketing. AMS offers pay-per-click (PPC) ad solutions to help vendors reach new customers and drive sales. This PPC keyword-based ad program gives 1P sellers additional promotion.

Multichannel 45

Multichannel Marketing Merchant Services PPC 45