Steve Dennis
DECEMBER 26, 2019
I will soon be celebrating my third anniversary as a (now Senior) Contributor for Forbes. For those of you that regularly follow my writing and spread the word, I am so very grateful. As the year– and the decade –comes to a close, I’m highlighting, the the ten posts that captured the most attention during the course of 2019. Omnichannel Is Dead.
Email Audience
DECEMBER 26, 2019
Efficient workflows and established processes are the key factors in having a successful agency-client relationship. In fact, according to Wordstream’s State of Digital Marketing Report, one of the biggest challenges of an agency is getting new clients, retaining them, and managing time. Since word of mouth and client referral is at the top of acquiring new accounts – high-quality client onboarding experience is the number one factor you can optimize to improve sales.
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Liveintent
DECEMBER 26, 2019
Recently, data from our study of political ads in email newsletters was featured in MediaPost : “The 2020 election is about a year away, but political ads are seeing a much higher engagement rate compared with non-political ads. Political ads have a conversion rate 10 times higher and a click-through rate (CTR) three times higher compared with non-political ads.” We’re very proud of our work with campaigns on the LiveIntent platform, which reaches 250 million verified people mo
PERQ
DECEMBER 26, 2019
The post How to Best Follow-Up With Rental Prospects appeared first on PERQ.
Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
Algopix
DECEMBER 26, 2019
White label products make up most of the products you see on Amazon , eBay , and Walmart. Sellers looking to capitalize on popular trends often look for white label manufacturers to help them create branded versions of a popular product. White label products are any products sold by one company that another rebrands and sells under their own label. The advantage is that each business can focus on a single aspect of the whole process, such as manufacturing, marketing, and selling.
retailnext
DECEMBER 26, 2019
Leveraging psychology as a marketing tactic is a great way to get your brand noticed among millions of potential distractions. If you learn what most engages shoppers and when they are most likely to make a purchase, you can channel that knowledge to attract and retain potential customers. . This is where the applied and experiential knowledge of psychological strategies add real value.
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