article thumbnail

Email, SMS, and push marketing for ecommerce in 2023

Omnisend

Food & Drink emails were so effective that they converted at more than double—with Hobbies & Leisure not far behind: This changes when we consider other statistics, though. But both Hobbies & Leisure and Pet Supplies disappear completely. And, of course, the big factor is human behavior.

Hobbies 88
article thumbnail

Gifting Experiences Instead of Things: Why Experiential Rewards Are on The Rise

365 Retail

It can be hard to convince people to check and recommend your company if you’re not a big name. Do Your Best to Get to Know Your Customers Better : Customers are more likely to purchase from a brand that recognizes them by their name, makes recommendations based on past purchases, and can personalize their experience. Travel getaways.

Gifts 52
article thumbnail

Email, SMS, and push marketing for ecommerce in the first half of 2023

Omnisend

In this article, we’ll explore the performance of these channels and share our recommendations for the rest of the year and beyond. And even that could be considered a hobby or leisure pursuit, depending on the type of purchases being made. For this analysis of the first six months of 2023, we looked at more than 10.5