Retail TouchPoints

FEBRUARY 7, 2022

In recent months, marketers have seen article after article about the impending death of cookies, and it can seem pretty bleak to those who depended on them for personalized customer engagement. In 2019, IKEA launched a fall campaign to increase excitement and drive digital engagement with its online catalogue in a high-impact way.

Retail 217

Retail Online Catalogues Consumer Article 217

ESW

JUNE 14, 2023

Likewise, beauty products like perfume and nail polish may contain alcohol and other flammable liquids. As products are brought to market or formulations change, brands need warehouses that can meet their needs now and in the future. These ingredients cause the product to be classified as “dangerous goods.”

Shipping Costs 78

Shipping Costs Shipping Online Catalogues Supplies 78

GetElastic

APRIL 28, 2016

Extreme personalization, sometimes referred to as marketing to a customer segment of one, is the holy grail of the multi-channel world. Instore, online, through Facebook or on a phone, customers want to receive a consistent, high-quality experience from your brand. Today, most commerce systems remain siloed.

Multi-channel 113

Multi-channel Online Catalogues eCommerce eCommerce Platforms 113

Ecommerce Platforms

MARCH 6, 2019

The website has an online catalogue with a twist. They organize the clothes in collections – Free People and many other bigger stores do this as well – and this makes the visitor more likely to click. The landing page is minimalistic and has two buttons- one for men and the other for women. Usually, it’s one or the other.

Clothing 171

Clothing Payment Services Shipping Costs Shopify 171