Retail TouchPoints

AUGUST 3, 2023

The ongoing decentralization of retail and retail marketing is forcing CMOs to embrace new strategies in the media world to compete, especially amid more ephemeral brand affinity. The dot.com bust in 2001 slowed, but didn’t stop, the inexorable move toward consumers shopping and buying online.

Marketing 244

Marketing Retail Social Media Consumer 244

BigCommerce

JULY 25, 2017

She receives hundreds and hundreds of letters thanking her for taking her products the final mile –– that is, for styling them and allowing customers to purchase entire outfits. By building a community around her great writing, and then around her ability to merchandise, Shari has built a following well beyond her customers.

Shipping Costs 419

Shipping Costs eCommerce BigCommerce B2B 419

BigCommerce

JULY 3, 2017

I knew I would make a better product and I felt called to share the information I knew and deliver healthier and better products for my customers and for the planet. We focus on offering products crafted with the precision and care consumers expect, and backed by the customer service they deserve. – Mira Herman, Owner, Rose Mira.

BigCommerce 209

BigCommerce Social Media Beauty and Health Shipping Costs 209