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5 Ways Retailers can Begin to Market from the Outside-In

Retail TouchPoints

The ongoing decentralization of retail and retail marketing is forcing CMOs to embrace new strategies in the media world to compete, especially amid more ephemeral brand affinity. The dot.com bust in 2001 slowed, but didn’t stop, the inexorable move toward consumers shopping and buying online.

Marketing 246
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Retail is the Number-One Industry Targeted by ADA Website Lawsuits

Retail TouchPoints

In brick-and-mortar stores, title III of the American Disabilities Act (ADA) mandates ramps for mobility-impaired customers or braille signs for the visually impaired. When a website or app is not accessible, customers can bring an ADA-based lawsuit against the offending company. Retail Companies Get the Most Lawsuits.

Retail 296
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The 10 Most Common Challenges Faced by eCommerce Businesses

eCommerce Training Academy

I’ve been involved in eCommerce since 2001 and I can truly say, A LOT has changed. Amazon is taking over the eCommerce world with their massive online product catalog. Their marketplace and fulfillment services have enabled sellers from all over the world to easily reach paying customers. Attracting the perfect customer.

eCommerce 167
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Restoring Consumer Trust In Retailers’ Data Management: Can DMS Help?

RTP blog

By Jesse Wood, eFileCabinet Have you ever witnessed a data breach of customer information and wondered, how did this happen and how can companies like mine avoid these mistakes in the future? This is becoming especially true given the proliferation of online retail transactions. Founded in 2001, eFileCabinet, Inc.

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ClearSale Review: Will It Protect You From Fraudulent Refund Claims?

Ecommerce Platforms

They offer solutions for small to enterprise-sized businesses and focus on online dispute management. With that said, in this ClearSale Review we'll examine why fraud prevention solutions are crucial to online retailers and what ClearSale offers in this regard. ” But don't let the name fool you.

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Brands jeopardise customer loyalty as they fail to replicate in-store experiences online

365 Retail

Brands are putting customer loyalty at risk due to a disconnect between their physical and eCommerce experiences, a new research report by PFS has found. In fact, 21% of respondents reported that online customer service is still not as good as in-store assistance. Forming new brand connections online.

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10 Tactics for Brands to Stabilize Multichannel Assortment and Stock (in the Midst of Unexpected Events)

ChannelAdvisor

Our top ten recommendations include the following: Keep an eye on your negotiated SKUs at online retailers. Are your retailers selling more or fewer SKUs than you agreed upon? Out-of-stocks at your retailers could become more frequent when demand varies unpredictably from one week to the next!