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5 Tips to Improve Retail Pay-Per-Click Results

Retail TouchPoints

To continue on a positive trajectory, the retail sector must focus on the growth being driven by consumers’ continued adoption of online shopping. Pay-per-click advertising (PPC) is among the most cost-effective ways to boost sales online, by allowing brands to efficiently reach the right consumers at the right time.

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9 Internet Trends You Need to Know About This Year

FastSpring

A lot of the findings are expected (there are more internet users than ever, and we’re becoming more obsessed with social media and ecommerce). Companies are farming more data than ever before to try and find out what their customers are looking for in a product or service. The biggest culprit? Instagram, of course.