article thumbnail

Myntra is all set to change its logo: Here is why

Ecommerce Guru

Founded by Mukesh Bansal, Ashutosh Lawania, and Vineet Saxena, it was mainly a B2B business. In 2011, however, Myntra started to sell fashion and lifestyle products. By 2012, Myntra had supplied goods from more than 350 brands in India and globally. In May 2014, Myntra was acquired […].

article thumbnail

Finding Dropshipping Companies & Suppliers (Free Directory Updated for 2018)

BigCommerce

Also the fashion industry is seeing nice growth. According to the McKinsey Global Fashion Index , fashion industry sales growth is forecasted to nearly triple between 2016 and 2018 (from 1.5 Collective Fab provides over 6,500 products in fashion and beauty (including women’s clothes, jewelry, shoes, etc.).

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

33 Ecommerce Strategies for Growth from 12 $1M+ Brands [18 Must Have Tools Included]

BigCommerce

How to Activate Millennial B2B Buyers. With more B2B sellers launching an online presence, digital competition took a fierce turn. Shopping apps are still relevant: Atlanta Light Bulbs worked with a BigCommerce partner, AppMixture , to build out a mobile app for their B2B buyers. This is how you do B2B mobile commerce.

article thumbnail

Ecommerce Statistics

Ecommerce Platforms

Econsultancy, 2012). 57% of B2B marketers say conversion rate is the most useful metric for analyzing landing page performance. B2B ecommerce sales are expected to outgrow B2C sales, reaching 6.7 62% of B2B marketers said the increasing lead generation is the most important goal for landing pages. IBM, 2011). Think again!

eCommerce 187
article thumbnail

The Empowered Marketer: Power Customer Acquisition the Smart Way

Optimizely

With a background in B2B cloud marketing, Jon made the move to ecommerce just 4 years ago when he joined One Click. Back before 2012, we had a much wider mix of brands in our portfolio. We had nine brands across a variety of fashion and wearable categories including handbags, neckties, hats, scarves, socks, and of course eyewear.

Marketing 150
article thumbnail

Modalyst vs Spocket: Which Should You Go for?

Ecommerce Platforms

In other words, it’s a B2B marketplace. Founded in 2012, its headquarters are based in San Francisco. Modalyst mostly concerns itself with fashion brands and connecting them with retailers, designers, agents, and consumers. You don’t buy anything in advance. Its reviews in the media are overwhelmingly positive. Who’s Spocket?