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New mobile e-commerce buying behavior: the biggest challenge and opportunity for marketers

Whisbi

Mobile e-commerce buying behavior has changed the entire online retail market. In general there are two ways to work with e-commerce: a Direct Model and an Online marketplace. As technology advances, mobile is becoming a crucial channel for e-commerce: mobile traffic is increasing exponentially.

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Instagram Shopping: The Future of Mobile Ecommerce + 19 Tips to Increase Conversions Now

BigCommerce

In November 2016, Instagram began testing a new ‘shoppable’ post format with 20 U.S.-based Through the upcoming integration, BigCommerce customers will soon see Instagram as an option in the BigCommerce Channel Manager, allowing you to sync your product catalog with Instagram. Our best advice is experiment thoughtfully.

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Augmented Reality in Ecommerce: It’s Time to Start Using It

ecomdash

For starters, AR tech is mostly for mobile devices, and mobile ecommerce is growing in leaps and bounds. According to eMarketer , mobile ecommerce sales grew 24.8% between 2016 and 2017, making up 58.9% of all ecommerce sales for that year. Moreover, the customers themselves are saying they want it.

eCommerce 110
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What brands need to understand about mobile shopper buying journey

Whisbi

Mobile has become a connection between the online and offline worlds: retail doesn’t have online or offline customers now, retail has consumers. More than two-thirds of customers are using their mobile devices inside stores. Some facts about the mobile shopper buying journey.

Mobile 53
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10 PPC Strategies That Drive Ecommerce Growth

ROI Revolution

With Google holding a near monopoly on online searching, as well as on the still-rising mobile momentum, we at ROI Revolution have determined a general set of Google trends and corresponding opportunities for ecommerce merchants to maintain strong growth through 2017 – and beyond! The Mobile Phenomenon. Google (YOY).

PPC 60
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Kooomo Review: Future Ecommerce Today

Ecommerce Platforms

By 2014, for instance, 55% of businesses on the web had already optimized their sites for mobile. And barely three years later, before we could even learn all the tricks on mobile ecommerce, the trend shifted yet again. Customer relationship management. Now, that barely scratches the surface here. All under one roof.

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Why Nike should ‘Just Do It’ on Amazon: Nike case study

Jumpshot

Our data also indicates that Nike has difficulty converting customers on mobile browsers once they’ve started the checkout process. We analyzed consumer online purchases of Nike, Adidas, Reebok, PUMA and ASICS products on Amazon, Foot Locker, and Zappos throughout Q1 2016, to identify the leading brand by consumer shopping activity.

Apparel 74