article thumbnail

4 Post-Holiday Marketing Tactics for Customer Retention

Optimizely

If you’re reading this article, you’ve survived the grueling holiday season as an online retailer. As mentioned in the last section, email marketing is a major success factor in customer retention and repeat purchases. These four marketing tactics will help you get started on the track to bigger sales numbers in 2018.

article thumbnail

Top Online Retailers Winning a Competitive Market

Optimizely

But it’s even harder to build an online retail site that competes with existing retailers like Amazon or Target that have an established a customer base and dominate the market. The answer lies in building a strong brand that stands out in the market and helps customers remember you. What does that look like?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Top 10 Sessions to See at IRCE 2018

Optimizely

It’s almost time for the Internet Retailer Conference & Exhibition , AKA IRCE — the massive ecommerce conference with the largest expo hall in the industry. Here are the sessions you absolutely have to attend at IRCE 2018. Don Davis, Editor at Large, Internet Retailer. Marketplaces in 2018 and What’s Coming in 2019.

article thumbnail

The Top 25 Ecommerce Podcasts of 2018

Optimizely

This interview-based show spends each episode picking the brain of a marketing expert on a variety of topics, including SEO, pricing strategies, and customer retention. Where to start: How to Attract Customers and Keep Them Forever — Customer loyalty and customer retention go hand-in-hand.

eCommerce 223
article thumbnail

35 Points Ecommerce Checklist for Holiday Sales 2020: Get Ready For Post-Pandemic World 2020

MakeWebBetter

The first rule of the eCommerce business is to adapt to the current happenings of the industry. The world has already declared COVID as a global pandemic. Cities are under lockdown, social distancing is followed, many businesses are shut, outdoor gatherings are prohibited.

eCommerce 183
article thumbnail

29 Ecommerce Metrics & KPIs to Measure to Drive 10X Growth in 2018 [Downloadable Key Metrics Included]

BigCommerce

Online retailers can take this to the next level by diving into rich user data that lets ecommerce businesses track more advanced KPIs at a behavioral level. For example, transactions are expected to be made by the highest engaging customers and visitors to your site. A repeat customer can provide a ton of value to a business.

Download 418
article thumbnail

Know How to Plan for Black Friday Deals in 2019

MakeWebBetter

Before anybody could start with their black friday deals, online-shopping retailer-Amazon releases daily deals at every hour. Not only that, to celebrate the biggest day of the year for retailers, Amazon pushes exclusive offers and deep discounts through ‘Countdown to Black Friday’.