Remove 2019 Remove Conversion Optimization Remove Industry Remove Mobile
article thumbnail

August 2020 COVID-19 + Ecommerce Update

ROI Revolution

It quickly grew from a $415M event to more than $7B in 2019. From 2018 to 2019, ecommerce sales grew just 12.7%. COVID-19 news & industry updates. COVID-19 industry updates. For better or for worse, no industry has gone untouched by COVID-19. Amazon Prime Day 2020 Prep in a COVID-19 World. of this growth.

article thumbnail

Why Calculating Conversion Rate by Channel and Seasonality Is Key to Properly Evaluating Site Changes

Inflow Insights

Editor’s note: This article was originally published in 2019. Whenever a business makes a site change or redesign, stakeholders want to measure the impact of that decision — more often than not, using conversion rate. Evaluate conversion rates by channel. There’s no “one ring to rule them all” in conversion optimization.

Channel 113
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

eCommerce Metric Benchmarks: How to Analyze Your Online Store’s KPIs

Inflow Insights

Additionally, we’ve spoken to customers who try to peg the performance of their business to an industry average. The problem with focusing on too many metrics and industry averages is: There are usually a key set of metrics that are relevant to growing your store. eCommerce Conversion Metrics. Desktop vs Mobile Conversion Rate.

PPC 162
article thumbnail

Case Study: We Tested an eCommerce Trust Badge That Got More Checkout Conversions Than Norton and McAfee

Inflow Insights

But in this post, we’ll reveal a brand that achieved a conversion lift above Norton and McAfee in our 2019 testing of trust badges. For MountainHouse.com , the TrustedSite badge was also displayed on mobile as a sticky floating security badge. Contact our conversion optimization team here.

eCommerce 104
article thumbnail

21 Field-Tested Strategies to Increase Live Chat eCommerce Conversions

Inflow Insights

In addition to testing chat on behalf of our clients, we compile an annual Best-in-Class research study of eCommerce brands within the industry at-large. The below image is a preview of the 2019 Best-in-Class Matrix. Test Chat on Mobile to Maximize Conversions from Smartphone Shoppers. Mobile (smartphone): 2.25%.

article thumbnail

How to Improve Ecommerce Conversion Right Now

BigCommerce

Using conversion optimization techniques and methods, it is possible to identify the areas of your site that affect credibility. The only way to stay competitive in the long term is to stay abreast of the latest trends in your industry, and to expend constant effort in increasing customer satisfaction.

article thumbnail

Ecommerce Statistics

Ecommerce Platforms

42% of marketers say interpreting results is the biggest challenge in conversion optimization. is the average conversion rate for websites viewed on tablets, versus 1.9% on non-mobile devices. 57% of B2B marketers say conversion rate is the most useful metric for analyzing landing page performance. IBM, 2011).

eCommerce 187