ROI Revolution

AUGUST 5, 2021

Claim your copy so you can profit off of this channel’s meteoric rise. Last year’s trend of shoppers buying gifts earlier to avoid shipping delays will continue into this year. Countdown timers could apply to a specific sale (like during Cyber Monday) or could be related to shipping cut-offs for guaranteed holiday arrival.

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ROI Revolution

JULY 31, 2023

Timeline for Your Holiday Ecommerce Strategy From strategizing in September to decking the halls in December, the holiday season is a wild ride for digital marketers. In 2020, 69% of shoppers planned to shop for the holidays earlier to avoid long shipping times and out-of-stock items.

eCommerce 78

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ROI Revolution

MAY 20, 2020

Published May 20, 2020. If you’ve been acclimated with Google Ads and Microsoft Ads for the last 10 weeks or longer, you’ve likely noticed COVID-19’s impact on ecommerce search interests, buyer habits, and overall performance, regardless of industry. This jumpstarted widespread decreases in costs-per-click in early March.

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ROI Revolution

DECEMBER 3, 2020

Published March 12, 2020. Last updated December 3, 2020. Cyber Monday 2020 was projected to bring more online revenue than ever due to the pandemic. billion on Cyber Monday 2020, making it shatter previous online shopping records. For the first time ever, more than a quarter of holiday sales will occur online in 2020.

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ROI Revolution

OCTOBER 1, 2020

Published March 12, 2020. Last updated October 1, 2020. Our Amazon Prime Day 2020 Prep video series covers everything brands need to know to navigate the “new normal” for Prime Day. Consumers spent nearly $212 billion on ecommerce between April and June 2020 according to new data from the US Department of Commerce.

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ROI Revolution

NOVEMBER 4, 2020

Published March 12, 2020. Last updated November 4, 2020. million social media users in 2020, and that number is expected to grow to 226 million by 2024. In 2020, time spent with social media networks is projected to grow 8.8%. Digital Commerce 360 estimates that despite the pandemic, Amazon Prime Day 2020 sales hit $10.4

eCommerce 158

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ROI Revolution

SEPTEMBER 9, 2020

Published March 12, 2020. Last updated September 9, 2020. Our Amazon Prime Day 2020 Prep video series covers everything brands need to know to navigate the “new normal” for Prime Day. According to recent research from the Commerce Department, apparel sales were down 20% YoY in July 2020 after a 20% decline in June.

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ROI Revolution

AUGUST 4, 2020

Published March 12, 2020. Last updated August 4, 2020. billion in revenue in Q2 2020. The ecommerce giant’s Q2 2020 numbers actually ended up totaling $88.9 Free delivery, availability, and price were the top three key online purchase drivers for this group of consumers. 7/29 update. 7/9 update.

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ROI Revolution

DECEMBER 2, 2021

Published March 12, 2020. Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. billion in sales compared to $9 billion in 2020. Updated December 2, 2021. Black Friday 2021 brought in $8.9

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ROI Revolution

JULY 2, 2020

Published March 12, 2020. Last updated July 2, 2020. Most respondents expect moderate to major impacts through the end of 2020, with one-third still expecting to see impacts into next year. 2020 Ecommerce Paid Search. The journey to a new normal will be a slow one. 6/30 update. The truth is, you probably can’t.

eCommerce 173

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ROI Revolution

AUGUST 5, 2021

Published March 12, 2020. Claim your copy so you can profit off of this channel’s meteoric rise. Visa found that 53% of consumers were spending more in June 2021 than in June 2020. Apparel and restaurants also saw notable growth last month over 2020, with sales increasing 62.9% Updated August 5, 2021. respectively.

eCommerce 197

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ROI Revolution

MARCH 2, 2021

Published March 12, 2020. As COVID-19 shut down traditional sales channels for many B2B brands in 2020, the value of digital transactions grew 9.6% Fewer new brick-and-mortar locations opened in 2020 than the past 3 years ( Practical Ecommerce ). billion in 2020, up from $62.2B Last updated March 2, 2021.

eCommerce 195

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ROI Revolution

JANUARY 5, 2022

Published March 12, 2020. Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. growth over 2020. Where 2020 was ecommerce’s year to shine, nonecommerce sales took the crown last year.

eCommerce 78

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ROI Revolution

JULY 1, 2021

Published March 12, 2020. Claim your copy so you can profit off of this channel’s meteoric rise. While consumers enjoy BNPL for its ease of use, flexibility, and low interest rates, 57% say they regret using BNPL because it was too expensive. billion in 2020, with each US household spending nearly $8001.

eCommerce 148

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ROI Revolution

JUNE 1, 2021

Published March 12, 2020. In light of the COVID-19 pandemic, 70% of brand decision-makers say they had to reprioritize their marketing channels or rethink their channel strategy. 72% of marketers will prioritize improving the quality of their customer data over the next 12 months. in Q2 2020. May 14 update.

eCommerce 158

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ROI Revolution

JUNE 2, 2020

Published March 12, 2020. Last updated June 2, 2020. And the stock market has become increasingly volatile. Optimizing your paid and organic channels during COVID-19. Paid and organic search are the digital duopoly for audience acquisition that can transform your brand into an industry-leading force. for Target.

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ROI Revolution

NOVEMBER 4, 2021

Published March 12, 2020. What started as factory shutdowns has snowballed into issues across the entire supply chain, from material and labor shortages to increased freight prices to extremely delayed shipping. Consumers are feeling the most brunt of the impact with delayed shipping times and out-of-stock items.

eCommerce 78

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ROI Revolution

MAY 6, 2021

Published March 12, 2020. billion, a slight uptick from March 2020’s forecast of $72.7 billion, a 19% increase from March 2020’s projection of $91.32 Paid search ad spend will grow 24.0% in 2021 over 2020 and approach $87 billion by 2022. are seeing customers be less willing to pay full price. of all U.S.

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ROI Revolution

JANUARY 5, 2021

Published March 12, 2020. While this isn’t as pronounced of an increase as we saw in 2020 from 2019 ($600.1B), marketers and executives should note that these are levels of ecommerce that experts didn’t expect we would reach until 2024. According to eMarketer data , ecommerce sales in 2020 are expected to grow 32.4%

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ROI Revolution

OCTOBER 7, 2021

Published March 12, 2020. Consumer electronics is the fastest-growing digital ad spend category, seeing 18% growth in 2020. The consumer electronics industry actually saw a negative growth rate in 2020 with a loss of 2.2%, but that’s expected to bump up again by 4.3% growth estimate from August 2020. billion in 2020.

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ROI Revolution

APRIL 8, 2021

Published March 12, 2020. Casual apparel brands thrived in 2020 with consumers spending more time at home. The athleisure market now makes up 20% of all apparel sales and is expected to grow by as much as $81 billion from 2020 to 2024. Ecommerce accounted for 45% of Gap’s revenue in 2020, up from only 25% in 2019.

eCommerce 136

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ROI Revolution

SEPTEMBER 2, 2021

Published March 12, 2020. to approach $53 million in 2020 – an unprecedented $6.6 The home décor market is expected to be valued at $202 billion by 2024, a 20% increase from 2019. In 2020, consumers spent $115 billion on furniture & bedding, adding up to a modest 0.6% million in total revenue in 2020.

eCommerce 78

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ROI Revolution

FEBRUARY 2, 2021

Published March 12, 2020. Delivery and pickup surged 300% for Walmart in 2020 due to the pandemic, and these robot test sites are the start of a new kind of curbside pickup. 2020 COVID-19 + mobile stats + trends. US consumers spent an average 25 more minutes on mobile devices in 2020 vs. 2019 ( eMarketer ). Register here!

eCommerce 68

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ROI Revolution

MAY 5, 2020

Published March 12, 2020. Last updated May 5, 2020. And the stock market has become increasingly volatile. Register for our upcoming webinar with Digital Commerce 360, where we will have a live Q&A discussion in addition to insights on optimizing your paid and organic channels. 5/5 update. Find it here. 4/16 update.

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