Inflow Insights

JANUARY 31, 2022

When one marketing channel is performing well, it’s common for eCommerce brands to devote as much budget as possible to that top-performer — more often than not, at the expense of other, less-flashy initiatives and efforts. Gone are the days of devoting all of your budget and attention to a single marketing channel. Moral of the story?

Social Media 128

Social Media Multi-channel PPC Channel 128

FastSpring

MARCH 11, 2021

billion in 2021. Unlike Facebook groups, Slack communities are typically broken down into a number of different channels. For example, a community about SEO may have channels named #linkbuilding or #tools. What’s in these marketing Slack channels for you? Most Slack channel owners are also admins. OnlineGeniuses.

SEO 148

SEO Marketing Channel PPC 148

BigCommerce

FEBRUARY 13, 2018

billion digital buyers worldwide by 2021 ( eMarketer ). When you factor in the expanded ecommerce selling opportunities through omni-channel retail (like adding Amazon and eBay storefronts to your sales approach, for example), it’s easy to see that now is the best possible time to grow an ecommerce business. Image source. is founded.

eCommerce 417

eCommerce Payment Services Small Business Retail Shipping Costs 417

ROI Revolution

AUGUST 5, 2021

Updated August 5, 2021. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Claim your copy so you can profit off of this channel’s meteoric rise. Citibank saw spending on cards increase 40% in Q2 2021. Published March 12, 2020. billion in 2019.

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

ROI Revolution

DECEMBER 2, 2021

Updated December 2, 2021. Black Friday 2021 brought in $8.9 Consumers spent nearly $2 billion more on Cyber Monday compared to Black Friday, bringing the online-centric shopping event to a total of $10.7 In August 2021, 66% of organizations were in the process of delaying their office reopenings. Published March 12, 2020.

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

MARCH 2, 2021

Last updated March 2, 2021. As COVID-19 shut down traditional sales channels for many B2B brands in 2020, the value of digital transactions grew 9.6% Growth rates will begin to normalize in 2021, but consumers will continue spending more time on social media than they did before the pandemic. 2021 COVID-19 stats + trends.

eCommerce 195

eCommerce Social Media Payment Services Merchant Services 195

ROI Revolution

JULY 1, 2021

Updated July 1, 2021. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Claim your copy so you can profit off of this channel’s meteoric rise. Ecommerce vs. in-person: Pandemic impacts in 2021. billion over last year’s two-day sales event.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

JUNE 1, 2021

Last updated June 1, 2021. As the most efficient and scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. In this report, you’ll uncover full-funnel strategies, an in-depth analysis of programmatic ad types, and more so you can profit off of this channel’s meteoric rise.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

MAY 6, 2021

Last updated May 6, 2021. With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. Download our 2021 Ecommerce Tech + Trends Report to uncover strategies & insights that will propel your brand forward in 2021.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

NOVEMBER 4, 2021

Updated November 4, 2021. The 2021 holiday season will bring a challenge for brands looking to grow profitably. Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

OCTOBER 7, 2021

Updated October 7, 2021. The 2021 holiday season will bring a challenge for brands looking to grow profitably. Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

JANUARY 5, 2021

Last updated January 5, 2021. Welcome to the first update to our COVID-19 + ecommerce blog of 2021. billion in 2021 (up from $794.5B in Q2 2021 over Q1 2021. With the pandemic worsening in many areas, 40% of Americans don’t believe their finances will return to normal until the second half of 2021 or beyond.

eCommerce 147

eCommerce Social Media Payment Services Merchant Services 147

ROI Revolution

APRIL 8, 2021

Last updated April 8, 2021. With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. This trend is expected to continue into 2021 and beyond. Infographic] Apparel Trends, Stats, + Metrics for 2021.

eCommerce 136

eCommerce Social Media Payment Services Small Business Retail 136

ROI Revolution

SEPTEMBER 2, 2021

Updated September 2, 2021. The 2021 holiday season will bring a challenge for brands looking to grow profitably. Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

FEBRUARY 2, 2021

Last updated February 2, 2021. Consumer pandemic behaviors continue into 2021. Consumers’ digital-centric shopping behavior will continue into 2021 and beyond. Ecommerce will continue to be crucial for brands and retailers in 2021 even if the pandemic subsides. 2021 ecommerce trends. Published March 12, 2020.

eCommerce 68

eCommerce Social Media Payment Services Merchant Services 68

ROI Revolution

JANUARY 5, 2022

That will be nearly 16% growth over 2021 and 34.5% in 2021, making up for some brick-and-mortar revenue lost around the onset of the pandemic. in 2021, making up for some brick-and-mortar revenue lost around the onset of the pandemic. increase expected over 2021. Recapping the biggest COVID-19 + ecommerce news of 2021.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

Kissmetrics

FEBRUARY 19, 2021

Everything from memes to micro-blogs can increase retention time, which leads to greater exposure and growth within your social media channel. By creating long-form video series , you can live stream events, host Q&As, create tutorials, share reviews, or even host your own live talk show! Create Your Own IGTV Series.

Social Media 282

Social Media Mobile Marketing Blog 282

Kissmetrics

NOVEMBER 1, 2021

Enter Performance Max campaigns, which use AI and machine learning to improve your advertising strategy and offer a hands-off approach to winning with PPC. Google first introduced Performance Max campaigns at its Google Marketing Livestream event in May 2021. You don’t need to be a PPC expert to run these campaigns, either.

PPC 205

PPC eCommerce Improvements Management 205

ROI Revolution

DECEMBER 3, 2020

68% of advertisers expect COVID-19 to impact their ad spending into 2021 ( Influencer Marketing Hub ). The annual sales event took place on October 13 and October 14 this year across the U.S. billion over the two-day sales event, according to a press release from Amazon. 10% more time spent on mobile this year ( Merkle ).

eCommerce 156

eCommerce Social Media Payment Services Small Business Retail 156

ROI Revolution

NOVEMBER 4, 2020

68% of advertisers expect COVID-19 to impact their ad spending into 2021 ( Influencer Marketing Hub ). The annual sales event took place on October 13 and October 14 this year across the U.S. billion over the two-day sales event, according to a press release from Amazon. 10% more time spent on mobile this year ( Merkle ).

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

OCTOBER 1, 2020

eMarketer predicts that YOY ad spending increases won’t return to where we expected them to be pre-pandemic until 2021. It quickly grew from a $415M event to more than $7B in 2019. This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. 6/30 update. 2020 Ecommerce Paid Search.

eCommerce 193

eCommerce Payment Services Merchant Services Small Business Retail 193

ROI Revolution

JULY 2, 2020

eMarketer predicts that YOY ad spending increases won’t return to where we expected them to be pre-pandemic until 2021. It quickly grew from a $415M event to more than $7B in 2019. This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. 6/30 update. 2020 Ecommerce Paid Search.

eCommerce 173

eCommerce Payment Services Merchant Services Small Business Retail 173

ROI Revolution

AUGUST 4, 2020

eMarketer predicts that YOY ad spending increases won’t return to where we expected them to be pre-pandemic until 2021. It quickly grew from a $415M event to more than $7B in 2019. This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. 6/30 update. 2020 Ecommerce Paid Search.

eCommerce 158

eCommerce Payment Services Merchant Services Small Business Retail 158

ROI Revolution

SEPTEMBER 9, 2020

eMarketer predicts that YOY ad spending increases won’t return to where we expected them to be pre-pandemic until 2021. It quickly grew from a $415M event to more than $7B in 2019. This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. 6/30 update. 2020 Ecommerce Paid Search.

eCommerce 147

eCommerce Payment Services Merchant Services Small Business Retail 147