Retailer Lessons from iGaming Companies
Retail TouchPoints
APRIL 5, 2024
consumers shop online, according to 2022 statistics ; 79% of shoppers shop at least once per month, with 22% doing so once a week, 27% once every two weeks and 29% once per month. During those intermittent interactions, retail marketers need to think like iGaming marketers to build customer engagement and to drive more sales.
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