Retail TouchPoints

MAY 20, 2022

Retail media is expected to capture approximately $100 billion in ad spend by 2024, according to projections from McKinsey & Company , and retailers are increasingly jumping in to get their piece of that growing pie — in fact, every one of the top 10 retailers in the U.S. already has a retail media network in place.

White Paper 256

White Paper Retail Social Media Channel 256

365 Retail

DECEMBER 13, 2023

This, combined with consumers’ rising expectations, places huge pressure on retailers to implement AI and enhance the overall shopping experience, to maintain a competitive edge. This is having a significant positive impact in helping connect consumers to the products they love and we know this growth will continue.

Retail 62

Retail Gifts Shipping Costs Customer Loyalty 62

ROI Revolution

MAY 30, 2023

New programmatic advertising trends and adoption rates for new channels are on the rise, as well. In addition to the growth in digital media spending, the digital revolution has also affected consumer behavior and decision-making. The number one trend in consumer decision making right now is brand values.

eCommerce 148

eCommerce White Paper PPC Consumer 148

Retail TouchPoints

JUNE 27, 2023

Earlier in June, the company began accepting reservations for ad slots from Q4 2023 through 2024. The campaign delivered an estimated 350,000 verified customer impressions, according to Vericast, and 85% of consumers who visited the custom landing page they were led to opted in to providing data.

Retail 233

Retail White Paper Customer Experience Marketing 233

ROI Revolution

MAY 23, 2022

In this article, dive into the data behind video advertising for ecommerce and how your brand can leverage different channels for profitable growth. For all age demographics, short videos are the top video format – but a large number of consumers aren’t highly preferential toward short-form vs. long-form video content.

Social Media 78

Social Media eCommerce White Paper Mobile 78

ROI Revolution

APRIL 12, 2022

Paid search ads make up 41% of all digital ad spend, and by 2024, spending will approach $100 billion. Since then, digital search ad spending has increased significantly as brands try to reach the consumers who spend more time online. As authenticity becomes more important, consumers are changing the way they use social media.

Marketing 172

Marketing Social Media White Paper SEO 172

365 Retail

MAY 29, 2024

Mid-market and enterprise retailers’ uptake of carrier management and post-purchase solutions increased in the first quarter of 2024 as retailers look to unify customer journeys, according to the latest research from Scurri , the next-generation delivery management platform.

Management 52

Management Customer Retention Retail Omnichannel 52