Inflow Insights
OCTOBER 14, 2021
Sure, classic marketing strategies like asking for referrals, promoting at industry events, and doing cold outreach have their place. However, if you want significant ROI for your business-to-business company, you need to focus on search engine optimization (SEO), pay-per click advertising (PPC), and conversion rate optimization (CRO).
Inflow Insights
APRIL 3, 2020
Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. B2B eCommerce PPC Marketing Strategies. #4:
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BigCommerce
JULY 13, 2017
Jen Thomas, Owner, Smudgy Monkey Gifts & Accessories. Nick Borrelli, Ecommerce Marketing Director, Nu Wave Marine.13% That’s when I met BigCommerce, built a site, taught myself SEO and PPC. Below are just 5 eBay business success stories — and how they did it. Start Selling on eBay Now. Get started now. Final Word.
Inflow Insights
MAY 1, 2020
Before I became the Director of Marketing at Inflow , I worked at various consumer packaged goods companies that utilized eCommerce as one of their go-to-marketing channels. A classically trained brand marketer, I was able to learn more about digital activations as a part of promoting this channel.
ROI Revolution
JUNE 3, 2020
PPC + SEO = SERP domination. Combining PPC and SEO will boost your site traffic and brand awareness in both the long and short term. Good PPC maximizes your immediate return and optimizing your SEO consistently increases your brand authority over time. Tracking and measuring your SEO and PPC campaigns.
Inflow Insights
JULY 13, 2021
Oftentimes, CPA for giveaways can be lower than PPC, paid social, and other marketing channels. You can build a loyalty list in many ways; we recommend building a flow in your eCommerce marketing automation platform that sends to customers who have reached a certain spend threshold. Survey Participation.
ROI Revolution
NOVEMBER 27, 2019
This is followed by clothing & accessories, books & other media, electronics, and home decor. Stay tuned for a marketing news post next week recapping how our clients performed this Cyber 5! Brand Attribution Marketing: Upper-Funnel Branding for Ecommerce Marketers. Listen here!
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