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January 2020 Bezos Bulletin: Amazon Advertising & 2020 Trends

ROI Revolution

We’ll be diving into a review of marketplaces in 2019, a look ahead at trends that will dominate 2020, and a brief analysis of how Amazon advertising is transforming the digital landscape. Additionally, as a result of continuously rising costs-per-click (CPCs), brands need to increase their product prices or face lowered profits.

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Holiday Ecommerce Strategies

ROI Revolution

77% of holiday shoppers will purchase from the same retailers as they did in previous years, but 95% of holiday shoppers say price discounts are the most effective way to get them to shop with a new retailer. In 2020, 69% of shoppers planned to shop for the holidays earlier to avoid long shipping times and out-of-stock items.

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23 Holiday Shopping Season Tips for Ecommerce Marketers [2021]

ROI Revolution

As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. In this report , uncover full-funnel strategies, an in-depth analysis of programmatic ad types, & more to unravel the mysteries behind programmatic. Focus on quick delivery times, free shipping, and/or BOPIS.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [October 2020]

ROI Revolution

BOPIS also brings consumers the immediate satisfaction of receiving their item almost immediately without having to search for it in the store or wait for it to be shipped. Free delivery, availability, and price were the top three key online purchase drivers for this group of consumers. 9/14 update. 7/29 update. 7/9 update.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

36% of consumers have experienced substantial shipping delays due to COVID-19 ( Narvar ). 35% of US adults are concerned about the stability of their investments, with 19% worried about having enough income to pay for day-to-day expenses. January 7 update. 2021 COVID-19 + ecommerce stats. 9/14 update. 7/29 update. 7/9 update.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. In this report , uncover full-funnel strategies, an in-depth analysis of programmatic ad types, & more to unravel the mysteries behind programmatic. are seeing customers be less willing to pay full price.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. Last year, low prices and the ability to purchase online were the top concerns for customers. Business being good isn’t always a good thing.

eCommerce 148