Inflow Insights

JANUARY 15, 2020

We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. At Inflow, we focus on three core digital marketing practices: Conversion Rate Optimization (CRO). Search Engine Optimization (SEO). Do further conversion optimization work to cater to that group of people.

PPC 162

PPC eCommerce SEO X-cart 162

Ecommerce Platforms

APRIL 28, 2018

42% of marketers say interpreting results is the biggest challenge in conversion optimization. is the average conversion rate for websites viewed on tablets, versus 1.9% 57% of B2B marketers say conversion rate is the most useful metric for analyzing landing page performance. (Econsultancy/MarketingSherpa, 2014).

eCommerce 187

eCommerce Live Chat B2B Social Media 187

Demac Media

JUNE 8, 2017

The B2B eCommerce customer experience in particular requires a great deal of complexity, and is far too challenging for Amazon to replicate well at all. Here’s a great article from Yotpo on leveraging user-generated content (like positive customer reviews) to boost growth. Zero Branding. Amazon isn’t pretty.

Shipping Costs 37

Shipping Costs Shipping Shopify Consumer 37

Kissmetrics

JANUARY 2, 2019

And of course, the tactics work for both B2B and B2C sites. From there they would email each of those site owners asking them to include ConvertKit in the article or even write a unique article about ConvertKit. But the traffic will be very qualified and more likely to convert as you are going after “versus” articles.

Article 273

Article Blog SEO Marketing 273

BigCommerce

DECEMBER 20, 2017

This article will show you the pain, and the solution, so you can go into the game smarter and better. How to Build a B2B SEO Strategy to Beat Out Your Competition : Online B2B sales are growing. Getting your B2B SEO strategy in shape now will set you up to win for the long run. Learn how they don’t. Technology.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

Ecommerce Platforms

JANUARY 23, 2020

So, if you're reading this article, you're probably thinking about starting an online business, and you like the idea of ecommerce. Shopify doesn't offer an out-of-the-box B2B selling platform. Built-in education (access to how-to blogs, video tutorials, and informative articles). Built-in conversion optimization tools.

3dcart 165

3dcart Merchant Services Volusion Payment Services 165

Kissmetrics

SEPTEMBER 21, 2020

This is no surprise when you realize 70 percent of people would prefer to learn about a company through an article rather than advertising. While other content marketing companies position themselves around big data, conversion optimization, or revenue generation, distilled builds their marketing around technical SEO.

Marketing 296

Marketing SEO Banking B2B 296

Kissmetrics

JANUARY 15, 2021

There’s more that goes into conversion optimization than just getting traffic, like making sure you have a clear lead capture form, a sales page, and descriptive product pages. I bet you can guess that article is about 21 ways to improve your Bing ads! This lets you know which articles people love enough to share.

SEO 363

SEO Social Media Article Blog 363

ROI Revolution

APRIL 2, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. In this article, we’ve collected everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. Conversion optimization during COVID-19.

eCommerce 207

eCommerce Social Media Shipping Costs Events 207

ROI Revolution

MARCH 2, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. In this article, we’ve collected everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. COVID-19 + ecommerce: B2B stats.

eCommerce 195

eCommerce Social Media Payment Services Merchant Services 195

ROI Revolution

DECEMBER 2, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. In this article, we’re collecting everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. US digital ad spend for B2B grew 32.5%

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

AUGUST 5, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. In this article, we’re collecting everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. COVID-19 + ecommerce: B2B stats.

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

ROI Revolution

JANUARY 5, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. In this article, we’ve collected everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. COVID-19 + ecommerce: B2B stats.

eCommerce 147

eCommerce Social Media Payment Services Merchant Services 147

ROI Revolution

DECEMBER 3, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. In this article, we’ve collected everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. COVID-19 + ecommerce: B2B stats.

eCommerce 156

eCommerce Social Media Payment Services Small Business Retail 156

ROI Revolution

JUNE 1, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. In this article, we’re collecting everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. COVID-19 + ecommerce: B2B stats.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

JANUARY 5, 2022

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. In this article, we’re collecting everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. US digital ad spend for B2B grew 32.5%

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

JULY 1, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. In this article, we’re collecting everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. COVID-19 + ecommerce: B2B stats.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

MAY 6, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. In this article, we’re collecting everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. COVID-19 + ecommerce: B2B stats.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

OCTOBER 1, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. In this article, we’ve collected everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. B2B sales challenges. 5/12 update.

eCommerce 193

eCommerce Payment Services Merchant Services Small Business Retail 193

ROI Revolution

APRIL 8, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. In this article, we’ve collected everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. COVID-19 + ecommerce: B2B stats.

eCommerce 136

eCommerce Social Media Payment Services Small Business Retail 136

ROI Revolution

OCTOBER 7, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. In this article, we’re collecting everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. US digital ad spend for B2B grew 32.5%

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

JULY 2, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. In this article, we’ve collected everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. B2B sales challenges. 5/12 update.

eCommerce 173

eCommerce Payment Services Merchant Services Small Business Retail 173

ROI Revolution

NOVEMBER 4, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. In this article, we’re collecting everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. US digital ad spend for B2B grew 32.5%

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

AUGUST 4, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. In this article, we’ve collected everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. B2B sales challenges. 5/12 update.

eCommerce 158

eCommerce Payment Services Merchant Services Small Business Retail 158

ROI Revolution

NOVEMBER 4, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. In this article, we’ve collected everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. B2B sales challenges. 5/12 update.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

SEPTEMBER 9, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. In this article, we’ve collected everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. B2B sales challenges. 5/12 update.

eCommerce 147

eCommerce Payment Services Merchant Services Small Business Retail 147

ROI Revolution

FEBRUARY 2, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. In this article, we’ve collected everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. COVID-19 + ecommerce: B2B stats.

eCommerce 68

eCommerce Social Media Payment Services Merchant Services 68

ROI Revolution

JUNE 2, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. In this article, we’ve collected everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. B2B sales challenges. 5/12 update.

eCommerce 122

eCommerce Payment Services Merchant Services Shipping Costs 122

ROI Revolution

SEPTEMBER 2, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. In this article, we’re collecting everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. COVID-19 + ecommerce: B2B stats.

eCommerce 78

eCommerce Social Media Payment Services Payments 78

ROI Revolution

MAY 5, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. In this article, we’ve collected everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. Conversion optimization during COVID-19.

eCommerce 131

eCommerce Merchant Services Payment Services Shipping Costs 131