Kibo

DECEMBER 17, 2020

B2B ecommerce is in the middle of a digital transformation. But B2B firms can’t be satisfied with a simple pivoting to digital channels, they need to recreate the personal connections that have been lost with data-driven personalization across the B2B buyer journey. Personalization And B2B Ecommerce White Paper.

B2B 104

B2B White Paper Payment Services Channel 104

Kibo

JANUARY 27, 2021

In 2021, B2B companies will be more reliant than ever on digital channels. Thanks to the pandemic, the evolution of B2B sales toward digital accelerated rapidly. With trade shows and other in-person sales opportunities canceled, B2B ecommerce took the lead. Higher Expectations for a Complex B2B Buyer Journey.

eCommerce Platforms 115

eCommerce Platforms B2B Payment Services White Paper 115

Kissmetrics

MARCH 12, 2018

Despite a number of other social channels rising to meet consumer demands LinkedIn remains the leading social network for marketers and business professionals. Other users can review your skills an endorse you, which are much easier to attain than detailed recommendations. Increasing Recommendations. The success rate was 100%!

Marketing 205

Marketing Recommendation B2B Other 205

Kibo

MAY 15, 2020

For example, the B2B firm NetProspex wanted to understand their users better. True email personalization can include product recommendations, birthdays, weather, interests and search history. Amazon sends shoppers product recommendations, featuring items related to past searches. Personalized Product Recommendations.

Marketing 62

Marketing Recommendation Information Customer Experience 62

ROI Revolution

JULY 31, 2023

Additionally, rushed deployments don’t just impact the organic channel but can also create problems for paid ads and overall user experience. When you are ready to replatform, you can refer to our white paper, Replatforming Your Website? Provide personalized recommendations to shoppers.

eCommerce 78

eCommerce Shipping Costs Gifts Payments 78

Kissmetrics

JANUARY 2, 2019

And of course, the tactics work for both B2B and B2C sites. One thing that I recommend every site to start off with is simple keyword research. Instead, you can co-publish blog posts together, record a webinar together, create a white paper, or anything else that you feel could be a good fit. They wrote about Ubersuggest.

Article 273

Article Blog SEO Marketing 273

Inflow Insights

JANUARY 3, 2021

Whether you’re a B2B or B2C marketer, content marketing campaigns can provide big returns. Consider the popularity and growth of image-based social media channels like Pinterest and Tumblr , and remember that many shoppers use Google Shopping and Google Images to quickly search for products by image. The end goal? Social Media.

eCommerce 164

eCommerce Multi-channel Social Media Article 164