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What are the Top Commerce Trends for 2022 and Beyond?

Retail TouchPoints

B2C and B2B Experiences Will Keep Converging and Optimizing. One of the hottest trends will be the continued convergence of B2C and B2B commerce experiences, as both domains work to create more effective commerce ecosystems that meet their customers’ needs.

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How to Drive Traffic to a Brand-New Site with Little to No Money

Kissmetrics

And of course, the tactics work for both B2B and B2C sites. Conversion optimization. Well, let me first start off with, Facebook groups. Whatever industry you are in, whoever your ideal customers are… you can find them in a Facebook group. You want to join these groups as long as they have over 1,000 members.

Article 273
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16 AdWords (Google Ads) eCommerce Strategies to Maximize ROAS

Inflow Insights

Google Shopping ads (also known as Google Product Listing Ads, or PLA’s) are probably the best fit if you’re a B2C selling products online. The goal here is to create two groups; one that has the high converting search terms, and another with the low – medium converting search terms.

eCommerce 156
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Ecommerce Statistics

Ecommerce Platforms

42% of marketers say interpreting results is the biggest challenge in conversion optimization. is the average conversion rate for websites viewed on tablets, versus 1.9% The average conversion rate of a Facebook ad Is 9.21%. B2B ecommerce sales are expected to outgrow B2C sales, reaching 6.7 Altimer Group, 2017).

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How to Turn Product Pages into High Converting Landing Pages [14 Examples of The Good & The Bad]

BigCommerce

Landing pages come in two main groups: Accidental. These emotions are major conversion inhibitors — so a big part of conversion optimization is devoted to reducing them. Primal Pit Paste sells natural deodorant both B2C and B2B. Essentially, a landing page is the first page on the site that a visitor sees or hits.

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How Coronavirus Is Impacting Ecommerce

ROI Revolution

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. Conversion optimization during COVID-19. Our website optimization service lead, Brandon Howell, guides you through the best tips and strategies for conversion optimization in this crisis.

eCommerce 207
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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. Most of the growth has come from consumers 35 and older, although all age groups saw slight increases. Optimizing your paid and organic channels during COVID-19. Last updated March 2, 2021.

eCommerce 195