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Zaius is Now an Official Shopify Plus Partner

Optimizely

While the barrier to entry has never been lower to start an ecommerce business, B2C brands can easily get sidetracked by costly and complicated technology builds and marketing implementations. This new level of reciprocity will trickle down to customers in the form of increased reliability and support, and faster innovation.

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Kibo’s Perfect Sync Streamlines Data for Seamless Support

Kibo

Kibo’s Perfect Sync Streamlines Data for Seamless Support When it comes to support, today’s retail customers will not settle for virtual time. They expect knowledgeable assistance from customer support and sales associates in real time. This year, eMarketer predicts eCommerce revenue will reach $794.50 Happier shoppers.

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Oracle NetSuite Review: How to Build a Next-Gen Store in the Ecommerce Age

Ecommerce Platforms

NetSuite groups data sets into expandable interfaces known as “portlets”. Like KPIs, Metrics and Scorecards, revenue, customer data, or invoice-related data. You can customize the calculations and relevant data sets to display or use NetSuite’s preset formats.

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B2B Sales and Strategies Explained

FastSpring

Unlike B2C, which is business to consumer sales, B2B sales focus on selling to businesses, not individual consumers. A company that sells bananas to individual customers is an example of B2C sales. B2B sales aren’t only typically higher in value than B2C sales, but often much more complex. B2C retail is an estimated $5.35

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10 Best eCommerce Marketing Automation Systems Compared

Inflow Insights

You also need to consider if (and how) a marketing automation software integrates with your current eCommerce platform. Make sure you understand any development tasks or limitations that may occur as a result of choosing a particular system, whether you’re considering migrating your eCommerce platform or marketing automation platform.

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Wiser’s Quick Guide to D2C Marketing

Wiser

Where B2C involves intermediaries in the form of retailers that sell manufacturers’ goods to consumers, D2C companies have direct relationships with their consumers. This is significant because it means D2C companies own the entire process of getting their products to customers. D2C is the perfect model for digital-first brands.

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Meet Zam: Your Marketing Assistant

Optimizely

Zam is a data science-powered marketing assistant that lives inside the Zaius B2C CRM platform. We take care of data science so that you can take care of your customers.” – Spencer Pingry, CTO of Zaius. With the help of Zam, you can truly know your customers better and delight them with every interaction.