Remove B2C Remove Customer Data Remove Multi-channel Remove Survey
article thumbnail

PepsiCo martech leader unveils game-changing marketing strategies

365 Retail

For many B2C brands like PepsiCo, classic personalisation has meant plugging simple forms of data like email, names, addresses or recent purchases into outbound channel communications to ensure touchpoints are viewed as timely, relevant and contextual. And he’s not alone. This can drive efficiency and efficacy. .

Games 58
article thumbnail

How to get repeat customers: Proven strategies for success

Omnisend

Understanding how to get repeat customers can boost your revenue. You can find out who your returning customers are from several sources: Customer data from your CRM system Point of sale data Understanding the value of repeat customers Is learning how to get repeat customers worth it?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Advantages of Headless Commerce for Marketers

Kibo

Instead, consumers continued shopping in multiple ways using multiple channels, with online sales growth up 14% in 2021 from the previous year. Consider the following statistics from a March 2022 Bizrate/Digital Commerce 360 survey of over 1,100 consumers. A pivot to omnichannel shopping is also being adopted by consumers.

article thumbnail

The 8 best Dotdigital alternatives for 2023 (free and paid)

Omnisend

Reading Time: 11 minutes Dotdigital is a popular customer engagement platform. It’s known for its data-driven approach to improving customer experiences. It allows you to connect with your customers via many marketing channels , such as email, SMS, live chat, and push notifications.

article thumbnail

The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

When you factor in the expanded ecommerce selling opportunities through omni-channel retail (like adding Amazon and eBay storefronts to your sales approach, for example), it’s easy to see that now is the best possible time to grow an ecommerce business. Business-to-Consumer (B2C). Remember: B2B Consumers Are Also B2C Consumers.

eCommerce 417
article thumbnail

The 7 best Moosend alternatives for 2023 (free and paid)

Omnisend

Create a powerful email and SMS strategy with Omnisend Register today Channels used Omnisend supports email , SMS , and web push notifications. Another feature that makes Brevo one of the best Moosend alternatives is its multi-list subscription feature and integrated CRM. Omnisend G2 rating: 4.5/5 5 Shopify rating: 4.8/5

article thumbnail

Zoho CRM Review (2023) – How Good Is It Actually?

Ecommerce Platforms

Zoho CRM supports: B2C companies : B2C companies with shorter customer lifecycles can access features like instant surveys, lead management, marketing automation and more. Zoho CRM is designed with flexibility in mind, to ensure that all kinds of business, from every background can leverage the features.

Live Chat 104