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23 Black-Owned Businesses to Support in 2023

Smile.io

We have compiled a list of 23 Black-owned small businesses to support in 2023 from four different categories—fashion and accessories, beauty and skincare, haircare, home and lifestyle, and food and beverage. ” Izzy and Liv sell a variety of apparel, accessories, beauty, and home products that reflect Black culture.

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Viking Waffles Sets Sail to Reinvent Healthy Eating

Smile.io

From baking waffles in a church kitchen to setting up a local bakery to expanding to a full team, the brand has attracted waffle lovers, fitness enthusiasts, and other like-minded health-conscious people along the way. Customers love sharing their unique waffle recipes and what draws them to the brand.  

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The Best Ecommerce Customer Loyalty Programs by Industry

Smile.io

Customers not only get to show off their artwork to a like-minded community and inspire others—they get rewarded for doing so! Best loyalty programs in the Beauty & Cosmetics industry Blume’s Blumetopia Blume offers a perfectly branded rewards program explainer page—Blumetopia.

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The Best Health and Beauty Winback Campaigns

Optimizely

While cleaning out my inbox recently, I noticed that an ecommerce health and beauty brand has sent me emails almost every day for the past six months — despite the fact I haven’t opened a single one. So what should you do if your customers haven’t been engaging with your emails for a while? Looking for some inspiration?

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What is Customer Loyalty?

Smile.io

  💗 “Customer loyalty is a desired consumer behavior where customers will continue to make repeat purchases and choose the brand over competitors due to a positive perception or relationship.”  ”  On the other hand, customer retention is more closely tied to consumers' actions.

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The Top CBD Ecommerce Trends to Tap into the CBD Market

Omnisend

In the past few years, CBD has dominated various industries, including health and beauty, food and beverages, and private markets. With the coronavirus pandemic, more and more customers are turning to ecommerce. Appeal to your customers and ensure a high customer retention rate by utilizing marketing automation.

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How To Sell On Pinterest: A Step-by-Step Guide For Retail Business Owners

Korona

Wayfair, for example, uses Pinterest to create boards showcasing different home decor and furniture styles and links them back to their website, where customers can purchase the items. This will help build a relationship with your customers and increase brand loyalty. KORONA POS can help you. How To Sell On Pinterest: FAQs 1.

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