ott-ads live-video-streaming-trends Blog Related Topics 
CPC Strategy
APRIL 26, 2024
Streaming 100 Streaming Statistics & Trends for Advertisers [2024] By Tinuiti Team Apr 26 2024 Streaming video is gradually overtaking broadcast TV as the media of choice for many viewers, and for good reason. billion on streaming advertisements, compared to $60.56 16] In 2024, brands spent $30.10
CPC Strategy
APRIL 1, 2024
Streaming Tubi Advertising Guide: How it Works & Ad Costs By Liz Krupa Apr 01 2024 More consumers than ever are cutting the cord and switching to streaming. And over 65% of cord-cutters want free or reduced cost ad-supported services — like Tubi. The service is free to all users, and there is no ad-free option.
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CPC Strategy
MAY 8, 2024
Streaming Advertising on Hulu: Ad Formats, Examples & Tips By Emily Sullivan May 08 2024 With the continued rise in streaming service adoption, advertisers are increasingly turning to OTT (over-the-top) advertising, which allows brands to reach their target audiences while they stream television shows and movies.
Ecommerce Platforms
JANUARY 26, 2023
OTT, or over-the-top, media services are those that offer media-based products over the internet. An OTT negates the need for satellites, radios, and cable, instead relying on a simple internet connection (wireless or wired) to deliver content like television shows, movies, and music. What are Some Popular OTT Platforms?
CPC Strategy
APRIL 25, 2024
As an Amazon Ads Advanced Partner , Tinuiti teams were eligible to take part in the AMC alpha program, and over the past 3 years have experienced its many impressive and game-changing capabilities firsthand. This includes campaign impressions, clicks, video views, orders and sales.
ROI Revolution
DECEMBER 6, 2021
Programmatic advertising is soaring to new and exciting heights, with ad spend expected to accelerate to nearly $100 billion in 2022. This growing method for buying ads has quickly become a crucial component of an ecommerce brand’s successful marketing mix. Check back for updates as this ad buying method continues to propel forward.
ROI Revolution
MARCH 2, 2021
We’ll be adding updates throughout the pandemic to help keep you in-the-know. Social media advertising stats + trends in the face of COVID-19. These claims were already prohibited in paid ads. growth is projected in 2020 for social network ad spend, a much less dire outlook than the June 2020 forecast of 4.8%
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