Shades of Gray: MAP Avoidance Tricks, Gray Market Sellers, and How to Beat Them
Wiser
NOVEMBER 15, 2016
*Originally published on the Quad Analytix Blog. Solving the Problem: Skullcandy. Gray market sellers were a big problem for headphone manufacturer and lifestyle brand, Skullcandy. Skullcandy now receives timely alerts when unauthorized sellers list their products below MAP. Click here to read the full case study.
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