Inflow Insights
MAY 14, 2020
We continue to see the impact of COVID-19 on eCommerce marketing and key performance indicators. Therefore, we are providing another update on eCommerce digital marketing trends and observations during the COVID-19 pandemic. Key Performance Indicators – Consumer Goods.
Inflow Insights
MARCH 11, 2020
With a limited advertising budget, what PPC channels should you invest in? How should you use these platforms together in your eCommerce marketing strategy? If you’re a new company, or if you’re selling unique products, there might not be any relevant keywords and search volume that you can target in your Google PPC ads yet.
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Ecommerce Platforms
SEPTEMBER 21, 2020
If you’re bothered about eCommerce’s future and how all that’s happening in 2020 will influence your industry and market, this report will help you make sense of it. Key Takeaways: Ecommerce Digital Marketing Trends in 2020. Ecommerce Consumer Demand Trends. Post-Pandemic Ecommerce Digital Marketing Trends.
Inflow Insights
NOVEMBER 11, 2021
So, how should you use these platforms together in your eCommerce marketing strategy? If you’re a new company, or if you’re selling unique products, there might not be any relevant keywords and search volume to target in your Google PPC ads yet. Your Existing Brand Awareness: How much consumer knowledge is there about your business?
Inflow Insights
NOVEMBER 29, 2021
With Google limiting paid search data at unprecedented levels, accessing competitor data as a paid search marketer gets harder every single day. Semrush’s PPC Toolkit. SpyFu’s PPC Research. All of these competitors are so listed because they are bidding on “[specific consumer good]”-related keywords.
ROI Revolution
FEBRUARY 16, 2023
With all the uncertainty at the start of the pandemic, consumers felt apprehensive about spending their discretionary income. This resulted in high amounts of unsold non-essential consumer goods, which meant retailers had too much inventory that wasn’t being purchased. Many businesses were unprofitable during this time.
Kissmetrics
SEPTEMBER 17, 2021
You have to market differently to every target demographic. Pinterest is a goldmine for marketers. Since hashtags are a huge part of marketing on Instagram, take the time to see which ones attracted the most users. It’s time to get marketing. I usually like to stick to nerdy marketing ideas.
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