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June 2019 Monthly Marketing Recap

ROI Revolution

Direct-to-consumer (D2C or DTC) brands are taking off, with 78% increasing their marketing spend within the past year. Consumers appreciate being in control, and the seamless simplicity of buying from a D2C brand as opposed to dealing with a middleman can’t be beat. to $198B by 2025. ” Wrapping Up.

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eCommerce Metric Benchmarks: How to Analyze Your Online Store’s KPIs

Inflow Insights

Bounce Rate and Cart Abandonment. B ounce rate and shopping cart abandonment are two conversion-related metrics we’ve seen people struggle to evaluate. What should your bounce rate and cart abandonment rates be? Do further conversion optimization work to cater to that group of people. Cart Abandonment.

PPC 162
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The Ultimate 2018 Ecommerce Checklist: 31 Experts Prioritize 19 Growth Tactics to Implement Now

BigCommerce

Customer experience historically has involved WOW’ing the consumer. Shopping Cart: Recommend products based on the current contents of a customer’s cart or wishlist. Using data points like the above, site pages will be altered to best serve and convert the individual consumer. Best Online Guides for Mobile Optimization.

eCommerce 419
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How Reebok Is Challenging Itself to Become the Most Personalized Sports Brand in the World

Kibo

adidas Group’s Marco Fazio and Charmaine Amsler (Senior Manager and Associated Manager of Conversion Optimization respectively) spoke at Contentsquare’s latest CX Circle event on the importance of leveraging AI and data science for ecommerce brands. Three Experience Highlights | Reebok x Kibo. Let’s take a look….

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How to Start a Dropshipping Business in 2020

Ecommerce Platforms

Millennials (67%) and Gen X (56%) are two demographics that seem to take an upward trendline on account of choosing to shop online over visiting brick-and-mortar stores. Pro Tip: It’s worth settling the customers’ flawed points and solving a consumer problem in the market. Observe how they deal with cart abandonment.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Consumer spending habits returning to normal. Mastercard reports that their Q2 2021 revenue surged 36% over last year, a confident indication that consumer spending is rebounding after the pandemic made shoppers wary of making discretionary purchases. billion in consumer spending in Q2. Still, overall, 62.5%

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Last year, consumers moved toward digital more quickly than ever in light of the coronavirus pandemic. With store closures, safety concerns about being around other people, and more, consumers shifted to online shopping enough last year to push ecommerce to levels that weren’t expected until 2025! December 2. billion in revenue.

eCommerce 148