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Accenture: Rise of the ‘Resilient Consumer’ Requires More Nuanced Retail Strategies

Retail TouchPoints

Accenture surveyed more than 10,000 consumers in 16 countries and found that although we’re living in a time of “lasting uncertainty,” the “ resilient consumer ” is uncovering new ways to protect and control what is most important to them. As a result, consumer behaviors are becoming more complex.

Consumer 244
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Ecommerce Chatbots 101: What Are They And Do You Need one?

GetElastic

There are any number of ways consumers today can connect with a brand and purchase products online – whether that’s on a website, in a mobile app, over email, on the phone, through social media, or in-store. According to drift, they are the fastest growing brand communication channel. What are the benefits of chatbots in ecommerce?

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How Customer Lifecycle Marketing Breathes Life into Ecommerce Retention

Omnisend

This works in tandem with efficient segmentation and omnichannel marketing. . This is more evident than ever, with 80% of consumers expecting and demanding fast and convenient platforms. These same consumers look for exceptional customer service, so you can add to your list of essentials for customer lifecycle marketing.

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Cross-Channel Home Décor Retailing: 5 Take Away Lessons from The Game Changers

RETAIL MANAGEMENT SOFTWARE

While brick and mortar stores still play a strategic role in this market vertical, online shopping has skyrocketed, and with $294 billion expected in online home furnishing sales by 2022, retail store owners can no longer afford to miss out on the opportunity to ramp up their cross-channel game plans. What is cross-channel retailing?

Channel 61
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Salesforce CRM Review: The Complete Guide for 2019

Ecommerce Platforms

Digital engagement to help you reach your customer on any channel from $75 per user per month. With that in mind, we'll let you explore them at your leisure, they include: Salesforce Marketing. Features include: Cross-channel data: Get to know your customers by collecting insights from multiple sources throughout the buyer journey.