FastSpring

FEBRUARY 20, 2020

The overall business strategy should guide every digital marketing decision. When building out a plan, the Ecommerce Manager should keep company goals like revenue, conversion rate, etc. If a company doesn’t have a clearly defined strategy, the manager should help create one. Know the Customer. Know the Systems.

Management 78

Management eCommerce Payment Services Payments 78

FastSpring

DECEMBER 18, 2020

As of 2019, B2B ecommerce sales globally have surpassed $12 trillion in revenue. According to Statista, B2B sales are now 6X larger than the business-to-consumer (B2C) market. More choice and competition around shipping and payment options. Of course, this also comes down to businesses becoming more tech-savvy.

B2B 148

B2B eCommerce Payment Services SEO 148

AcquireConvert

DECEMBER 15, 2020

Third-quarter earnings by tech giants like Facebook, Google, Snap, Twitter, Pinterest, and Amazon showed digital ad revenue came roaring back in recent months. The question becomes not if you need to market, but how to make your marketing efforts and sales cost-effective for both merchants and consumers. billion yuan (US $5.5

Shopify 66

Shopify Merchant Services eCommerce Social Media 66

Kissmetrics

MARCH 8, 2021

The point is that people keep their phones handy and are always ready to use them to find information or check the latest social media updates. Mobile advertising works, but only if your message makes it to the consumer’s inbox, and only if your ad is mobile-optimized. The average CTR for PPC ads is even worse at 2%.

Payments 354

Payments Marketing Payment Services Mobile 354

ChannelAdvisor

FEBRUARY 7, 2017

Consumers are now facing so much choice online for the big day that it has become vital for e-tailers to spend time on a dedicated strategy for February 14. Consumers are increasingly converging to these marketplaces for products and deals, with users looking for gift ideas, specific items or promotions. Use Keywords Wisely.

eCommerce 69

eCommerce Payment Services Multichannel Merchant Services 69

Shopping Signals

MARCH 16, 2023

When it comes to driving traffic to your website, there are two main options: pay-per-click (PPC) advertising or search engine optimization (SEO). PPC campaigns can provide a quick boost of targeted visitors to your website, while SEO focuses on organic search rankings and building relationships with potential customers.

SEO 52

SEO eCommerce PPC Payment Services 52

FastSpring

NOVEMBER 12, 2019

What channels will help advertise your deals the best (Twitter, PPC, Facebook, etc.). For example, you might not usually use PPC, but it can help showcase your offers over BFCM. According to The Balance, the average discount rates for BFCM hover between 20-30% , with Cyber Monday accounting for 20% of all holiday shopping revenue.

Payment Services 65

Payment Services Multi-channel Mobile PPC 65

Payoneer

DECEMBER 28, 2018

International eCommerce is a major opportunity for online retailers to open up to new markets, grow brand visibility, and increase sales revenue. A global economic network means it’s easier than ever for consumers to purchase goods from all over the world. billion global consumers spending $30 trillion annually.

Payment Services 40

Payment Services eCommerce Payments Social Media 40

AcquireConvert

AUGUST 27, 2020

This post takes you through 11 ways you can spy on your Shopify competitors without it consuming all of your time. Analyze competitors across social media. Paid traffic (PPC) research : learn whether your competitors are doing paid search advertising and where they funnel their paid traffic. Analyze traffic to any store.

Shopify 69

Shopify SEO Payments Merchant Services 69

Ecommerce Platforms

JULY 29, 2020

Cross-channel marketing with email and social media. Designed to help you connect with your customers on a deeper level, the Lightspeed customer experience features help companies to transform their websites into stores that consumers want to buy from. You can even get a dedicated restaurant POS if you’re in the food business.

lightspeed 177

lightspeed POS Payment Services Shipping Costs 177

FastSpring

DECEMBER 8, 2022

Note: FastSpring’s Revenue and Subscription Dashboards quickly show our customers where their revenue is coming from, the average order value or MRR per country, promotions performance per country, and more. You’re advertised In PPC, you’re advertising on social media and maybe even have affiliates.

Marketing 78

Marketing Payment Services Merchant Services Payments 78

BigCommerce

FEBRUARY 13, 2018

In fact, growth projections estimate that by 2022, ecommerce revenues will exceed $638 billion in the U.S. From mobile shopping to online payment encryption and beyond, ecommerce encompasses a wide variety of data, systems, and tools for both online buyers and sellers. Business-to-Consumer (B2C). What is Ecommerce?

eCommerce 417

eCommerce Payment Services Small Business Retail Shipping Costs 417

ROI Revolution

JANUARY 25, 2023

Rich media units allow for additional elements that can drive engagement, such as embedding video or incorporating social icons. Christine Schulze, Team Lead, Social Media Brands have been thinking beyond platform revenue growth and into how they can use paid social to grow revenue incrementally.

eCommerce 78

eCommerce Social Media SEO Payments 78

FastSpring

JANUARY 8, 2019

A security mechanism that determines if a payment account has sufficient funds to complete a given transaction. A brand-approved or -designated reseller who can sell digital products directly to consumers on behalf of the brand. The average value a customer spends in a typical visit to a business. Business to consumer (B2C).

Merchant Services 62

Merchant Services Payment Services Payments eCommerce 62

BigCommerce

NOVEMBER 28, 2017

Consumers in California, Texas, Florida, New York and Pennsylvania made the most purchases for the second consecutive year. Niche PPC Strategies. Influencer Marketing & Social Media Engagement. That means brands on BigCommerce saw 4% more revenue than those not using the platform. iPhone users spent 7.1%

BigCommerce 415

BigCommerce Merchant Services Food and Beverages Small Business Retail 415

Ecommerce Platforms

APRIL 23, 2023

Both Etsy and Amazon offer online retailers an excellent opportunity to connect instantly with an audience of engaged consumers. Alternatively, you might consider selling on Amazon and Etsy to increase your customer base and revenue, alongside an online store. However, unlike Amazon, Etsy focuses primarily on creative products.

Shipping Costs 104

Shipping Costs Merchant Services Payment Services Payments 104

Retail TouchPoints

JULY 30, 2021

On one hand, the volume of business transacted online continues to grow at a breakneck pace while it has been getting exponentially harder to connect with would-be customers. According to recent Statista Market Outlook reports, the global transaction value of digital payments is as follows: 2020: $5.2 The statistics are staggering.

Marketing 279

Marketing eCommerce Payments PPC 279

ROI Revolution

NOVEMBER 27, 2019

We’ll talk about drone delivery, what to expect for the holiday season, social media advertising, and oh so much more. It’s a huge stride toward the use of drones in general as a revolutionary way to get packages to consumers more quickly than ever. Let’s get started! Marketing News Highlights.

Marketing 78

Marketing eCommerce Social Media Gifts 78

BigCommerce

SEPTEMBER 4, 2018

Consumer spending is up. As more brands gear up to spend on PPC , Facebook Advertising and more – costs will go up. Push this out through social media and email. Post top holiday products to Facebook and Instagram to drive deep links and consumers to your site. Unemployment is at near historic lows.

Mobile 282

Mobile Shipping Costs eCommerce Gifts 282

Ecommerce Platforms

JUNE 12, 2019

According to the Gumroad homepage, the business has sent more than $201 million in payments to influencers, educators, artists, and other professionals worldwide. More than just a basic checkout service, Gumroad combines simple eCommerce features with audience-building software, analytics, and even offline payment processing.

Payment Services 106

Payment Services Shipping Costs Payments PayPal 106

Omnisend

APRIL 20, 2021

Imagine the potential revenue from those seven carts! Understanding the reasons why customers abandon their carts along with the best ways to address those issues could be just what your business needs for a boost in profit. Transparency: list your business registration information, physical address, contact details, etc.

Payments 132

Payments Shopping Carts Shipping Costs Merchant Services 132

Ecommerce Platforms

MARCH 9, 2020

Pro Tip: It’s worth settling the customers’ flawed points and solving a consumer problem in the market. How to Start a Dropshipping Business – Step 2: Conduct a Competition Analysis. Subscribe to your competitors’ newsletters and social media accounts to learn how they engage with their customers. Key takeaways.

Shipping Costs 239

Shipping Costs Merchant Services Shopify Payment Services 239

ROI Revolution

AUGUST 5, 2021

Consumer spending habits returning to normal. Mastercard reports that their Q2 2021 revenue surged 36% over last year, a confident indication that consumer spending is rebounding after the pandemic made shoppers wary of making discretionary purchases. billion in consumer spending in Q2. of all retail sales ( eMarketer ).

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

ROI Revolution

DECEMBER 2, 2021

Last year, consumers moved toward digital more quickly than ever in light of the coronavirus pandemic. With store closures, safety concerns about being around other people, and more, consumers shifted to online shopping enough last year to push ecommerce to levels that weren’t expected until 2025! billion in revenue. December 2.

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

MARCH 2, 2021

73% of consumers using D2C ecommerce over the course of COVID-19 plan to continue post-pandemic ( McKinsey ). With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). Social media advertising stats + trends in the face of COVID-19.

eCommerce 195

eCommerce Social Media Payment Services Merchant Services 195

ROI Revolution

JUNE 1, 2021

Touchless payment continues to grow. Contactless payment methods surged last year with the pandemic and consumers’ concerns around safety. Touchless transactions like proximity mobile payment, buy now pay later, & BOPIS all surged with COVID-19 and are continuing to see growth even as the pandemic subsides.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

JULY 1, 2021

Alternative payment options have surged over the past year and a half after the coronavirus pandemic pushed consumers to be wary about high-contact shopping. Buy now, pay later (BNPL) is one of the myriad alternative payment methods that has seen the most growth since last year, with BNPL adoption up more than 81% year-over-year.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

JANUARY 5, 2022

in 2021, making up for some brick-and-mortar revenue lost around the onset of the pandemic. Even as government mandates and consumer comfortability with in-store shopping fluctuate, we can anticipate that consumers’ preference for digital won’t go away. After declining 0.2% in 2020, in-person sales grew 15.4% Sensormatic).

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

MAY 6, 2021

With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. COVID-19 brings increased consumer openmindedness. Amazon grew its advertising business by 52.5% What is real-time payment? to a record 10.3%.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

NOVEMBER 4, 2021

Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers. Consumers are feeling the most brunt of the impact with delayed shipping times and out-of-stock items. November 4.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

OCTOBER 7, 2021

Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers. Latest stats: Consumer electronics + COVID-19. Globally, consumer electronics ecommerce is expected to grow to $343.34

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

SEPTEMBER 2, 2021

Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers. With people spending more time inside their homes over the past year, redecorating and remodeling became common among many consumers.

eCommerce 78

eCommerce Social Media Payment Services Payments 78

ROI Revolution

JANUARY 5, 2021

Now more than ever, it’s important for consumers and executives alike to understand the coronavirus trends that are having a major impact on society. As consumers continue to be concerned about the pandemic and social distancing protocols, they’re growing more and more to dislike standing in checkout lines. December 31 update.

eCommerce 147

eCommerce Social Media Payment Services Merchant Services 147

ROI Revolution

DECEMBER 3, 2020

Cyber Monday 2020 was projected to bring more online revenue than ever due to the pandemic. Consumers still spent a record $10.8 Online consumer spend grew the most on Small Business Saturday and Sunday, which saw 30.2% COVID-19 has accelerated many consumers’ shifts to direct-to-consumer (DTC or D2C) brands.

eCommerce 156

eCommerce Social Media Payment Services Small Business Retail 156

ROI Revolution

APRIL 8, 2021

With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. Casual apparel brands thrived in 2020 with consumers spending more time at home. s revenue in 2020, up from 33% in 2019. Claim your copy!

eCommerce 136

eCommerce Social Media Payment Services Small Business Retail 136

ROI Revolution

NOVEMBER 4, 2020

Social media pandemic performance stats. Many marketing experts expected social media usage to soar over the course of the pandemic due to stay-at-home mandates and people spending more time isolated. However, the number of social media users has grown a modest 3.3% Claim your spot! 11/4 update.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

OCTOBER 1, 2020

Consumers spent nearly $212 billion on ecommerce between April and June 2020 according to new data from the US Department of Commerce. BOPIS also brings consumers the immediate satisfaction of receiving their item almost immediately without having to search for it in the store or wait for it to be shipped. 9/28 update. QoQ increase.

eCommerce 193

eCommerce Payment Services Merchant Services Small Business Retail 193