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eCommerce Metric Benchmarks: How to Analyze Your Online Store’s KPIs

Inflow Insights

We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. Given that each business is unique, the core concept we recommend is constant, strategic improvement. Search Engine Optimization (SEO). Pay-per-click (PPC). This just lowers your conversion rate.

PPC 162
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The 10 Most Common Challenges Faced by eCommerce Businesses

eCommerce Training Academy

Click here to learn about “How to Find a Product to Sell Online” Course. They ask for recommendations on Social Media. They must effectively leverage SEO, PPC, email, social, display ads, retargeting, mobile, shopping engines and affiliates to help drive qualified traffic to their online store. Retaining customers.

eCommerce 167
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21 Field-Tested Strategies to Increase Live Chat eCommerce Conversions

Inflow Insights

Live chat is the interface of this whole new marketing niche, coined by Drift as: “ conversational marketing.” It’s all about tailoring the chat experience to increase satisfaction and conversions by engaging with, understanding, and recommending products to customers individually. Conversion rate optimization relies on testing.

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How to Use a Digital Marketing Audit to Improve Your Strategy

Inflow Insights

We recommend auditing specific aspects at different times, to align with varying development cycles and allow for continuous improvement. Types of Digital Marketing Audits Technical SEO Audit Content Marketing Audit PPC Audit Analytics & Tracking Audit Conversion Rate Optimization Audit. PPC Metrics.

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How to Use a Marketing Audit to Pivot Your Digital Strategy

Inflow Insights

Technical SEO Content Audit PPC Audit Analytics & Tracking Audit Conversion Rate Optimization Audit. That’s why a marketing audit is used to identify problems and uncover profitable areas of opportunity while providing a clear course of action to save business development time. . PPC Metrics.

PPC 82
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5 Ecommerce Trends that will Dominate 2018

ROI Revolution

Maybe not from their recommendation alone, but you’d probably be far more inclined to look into it. Far more likely than if the recommendation came from a random company you didn’t know or trust. If you sell hiking equipment, create a competition for the best photo of a unique location (while wearing your gear, of course!).

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How to Turn Product Pages into High Converting Landing Pages [14 Examples of The Good & The Bad]

BigCommerce

They’re typically linked to popular search keywords, ads, PPC content, banners, and social media advertising campaigns. A conversion is any defined action that you’d like your page visitors to take: signing up for your emails or deals. And, of course, that conversion can be a sale. I totally meant to do that!”.