eCommerce Personalization Strategies Using Google Analytics and Other Free Tools
Inflow Insights
NOVEMBER 26, 2019
Step 3: Track and Analyze Data to Confirm Actions That Will Bucket Users Into Personas. In Step 3, we’ll track and analyze the customer data we’ve been gathering and use it to figure out what actions are strongly indicative of an anonymous user’s persona. Create custom dimensions for them in GA, as well. .
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