Conversion Optimization Customer Customer Retention Games 
Sailthru
JULY 18, 2018
If you want to understand customer retention, you need to understand customer lifetime value. Unfortunately, customer lifetime value can be tricky to define and measure. How long is a customer lifetime, anyways? Eighteen percent say their organization does not even calculate customer lifetime value.
UpSellIt
APRIL 3, 2019
Ecommerce isn’t a sprint towards conversion; it’s a marathon of lifetime value. As we’ve discussed in the past, converting a returning customer is 5-10x more cost effective than converting a new one. 1 So once a customer converts initially, retention becomes the name of the game. Product Reviews. 2 But only 1.5%
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ROI Revolution
MARCH 2, 2021
With 160 million customers visiting Walmart stores or Walmart.com each week , Walmart is the largest retailer in the US. Executives also increasingly expect customer demand for their brand’s products to grow, with 53% expecting an increase compared to 42% in June. November 13 update. COVID-19’s impact on holiday shopping.
ROI Revolution
OCTOBER 1, 2020
Because of the pandemic, Amazon allocated $4 billion in additional spend to keep customers and employees safe and increase deliveries after prioritizing only essential items. Underutilized new ad formats to enhance your audience targeting and customer acquisition. Customer Acquisition to Retention: Now available on demand.
ROI Revolution
JULY 2, 2020
Underutilized new ad formats to enhance your audience targeting and customer acquisition. In response to COVID-19, Walmart has already integrated a touch-free payment system where customers can add money to their Walmart shopping app and use their phone to pay. Customer Acquisition to Retention: Now available on demand.
ROI Revolution
NOVEMBER 4, 2020
Executives also increasingly expect customer demand for their brand’s products to grow, with 53% expecting an increase compared to 42% in June. 23% of executives still expect a decrease in customer demand over the next six months. Underutilized new ad formats to enhance your audience targeting and customer acquisition.
ROI Revolution
DECEMBER 3, 2020
In a world that is becoming more digital by the minute due to the pandemic and social distancing, D2C gives brands an opportunity to boost their online sales even more by getting a clear, first-hand look into their customers’ buying behavior. 23% of executives still expect a decrease in customer demand over the next six months.
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