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Unveiling the Best Amazon Product Research Tools for 2024

Algopix

In the ever-evolving landscape of e-commerce, Amazon stands tall as the titan of online retail. Conducting thorough product research enables sellers to identify niche markets with high demand and low competition. Continuous product research is crucial for staying competitive and adapting to changing market conditions.

eCommerce 119
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10 eCommerce Holiday Marketing Tips to Boost Sales & Revenue

Inflow Insights

Over the last few weeks, we’ve published a multi-part blog series with eCommerce holiday marketing tips and strategies. This is the final entry in that series — but, if you want more guidance, you can always request a free proposal from our digital marketing strategists anytime. Create a team-wide holiday marketing plan.

eCommerce 109
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The 10 Most Common Challenges Faced by eCommerce Businesses

eCommerce Training Academy

Retailers must figure out where their audience is and how to attract them efficiently without killing their marketing budget. Digital marketing channels are evolving. Retailers can no longer rely one type of channel to drive traffic to their online store. Conversion optimization is a continuous process.

eCommerce 167
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eCommerce Metric Benchmarks: How to Analyze Your Online Store’s KPIs

Inflow Insights

Identifying your key “marketing levers” is an approach every eCommerce business can pursue. In this post, we share our philosophy for identifying the best marketing metrics to focus on without getting bogged down in unnecessary details. Note: We’re pros at identifying the biggest marketing levers for your store to take action on.

PPC 162
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How to Prepare your Online Store for Google’s Core Web Vitals

Retail TouchPoints

Optimize your on-page images and videos. Images and videos are the biggest disadvantage for online retail sites when it comes to Core Web Vitals ranking signals. Entrepreneur and digital marketer Mike Belasco has been the founder and CEO of eCommerce digital marketing agency Inflow since 2007.

SEO 163
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16 AdWords (Google Ads) eCommerce Strategies to Maximize ROAS

Inflow Insights

In this piece we’re going to take a systematic look at how we optimize Google Ads (formerly known as AdWords) eCommerce campaigns to find the best performing strategies. If you’re a big online retailer, you’ll probably be investing most of your paid ad spend on a mixture of Google Shopping ads and Google Search ads.

eCommerce 156
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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

US online grocery sales surged 54% to reach $95.8 With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). With 160 million customers visiting Walmart stores or Walmart.com each week , Walmart is the largest retailer in the US.

eCommerce 195