ESW

MARCH 4, 2019

Cryptocurrency, and Bitcoin especially, are more likely to draw raised eyebrows than excited grins these days. Digital currencies like Bitcoin are helping both private users and online merchants to experience a whole new world of monetary exchange with complete ease,” eCommerce consultant Darshit Parmar writes.

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Retail TouchPoints

AUGUST 31, 2021

NFTs are how you show up in their world, it’s who you are, it’s how you connect with community, and that also translates to the retail world and customer experience.”. By distributing] tokens or NFTs to their clients, brands are able to really engage and enrich the customer experience.”. First-Mover Advantage.

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ESW

NOVEMBER 11, 2019

Cryptocurrency, and the underlying blockchain in particular, holds a certain amount of promise for eCommerce. We’ve previously advised eCommerce brands to be aware of the role that the blockchain can play in fraud prevention, CRM and the customer experience. Both sides lose when the price is volatile.

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