article thumbnail

As ‘Appointment Retailing’ Use Cases Expand, More Brands See Value

Retail TouchPoints

Retailers such as Best Buy and Apple were two of the first to implement the model at scale, showing the value for businesses outside of luxury and specialty retail. While past purchases and loyalty information are helpful, knowing what customers are interested in and what their needs are sets associates up for success.

Retail 297
article thumbnail

Can Modern CRM be the Lifeline Retail is Looking for?

Retail TouchPoints

Instead, analysis and understanding of both structured and unstructured customer data is what’s required if brands want to create extraordinary experiences in a channel-less manner. That’s when the customer will use the channel the brand dictates in order to enjoy the experience.

Retail 150
article thumbnail

The Best POS (Point of Sale) Systems for 2019: The Ultimate Guide

Ecommerce Platforms

Customer Relationship Management: A solid POS system should help you manage your customer data accordingly, as well as boost sales through promotions. A few of the basic features you should look out for include customer profiles, gift cards, email marketing, discounts, etc. CRM and Customer Loyalty.