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6 Strategies for Collecting Customer Data for Early Personalization

Sailthru

In many cases, poor customer data management will be the catalyst. We all know that customer data is crucial for personalization, especially in the earliest stages of the customer journey as you’re still establishing that relationship. Give Customer Data an Abandoned Cart Approach Like Adidas.

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Omnichannel Retail Strategies Explained & Simplified

UpSellIt

In today’s competitive landscape, embracing an omnichannel retail strategy has become essential for businesses to thrive. By seamlessly integrating multiple channels, retailers can provide a cohesive and personalized shopping experience for their customers. What is Omnichannel Retailing? What is Omnichannel Retailing?

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The Cybersecurity Impact of PCI DSS 4.0

Retail TouchPoints

Today, it seems cash is a thing of the past, with most shoppers leaning on credit cards or even mobile payment to complete transactions for both physical and online shopping. This enables smarter and more precise remediation strategies in comparison to just considering CVSS severity. While PCI DSS 4.0

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5 Strategies Retailers Need to Use in 2024

365 Retail

In this article, we’ll explore five key strategies that retailers should focus on to keep their businesses thriving. These strategies aren’t just buzzwords; they’re practical, actionable approaches that can make a real difference in your retail operations.

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You Just Experienced your First Chargeback. Now What?

Retail TouchPoints

As businesses adapt to today’s digital economy, many are coming face-to-face with the reality that they lack an ecommerce fraud strategy. But over the years, fraud has become a more organized effort, with large groups acquiring payment credentials and customer data and targeting physical goods sold online to make real money.

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May 2021 COVID-19 + Ecommerce News Roundup

ROI Revolution

As a result, many ecommerce brands have shifted their marketing strategies completely. In light of the COVID-19 pandemic, 70% of brand decision-makers say they had to reprioritize their marketing channels or rethink their channel strategy. 65% express the need for more frequent communication with customers. In 2018, just 27.3%

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How Quick Service Restaurants Can Find Growth Opportunities

Wiser

Mobile payments and rewards, the drive to provide healthier options, and consumers’ demand for fast service without compromising on quality have affected every type of restaurant. Loyalty programs get even more effective when they’re combined with mobile payments.