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The Case for Extreme Personalization

GetElastic

Extreme personalization, sometimes referred to as marketing to a customer segment of one, is the holy grail of the multi-channel world. Extreme personalization comes down to one simple reality: customers expect your company to know who they are — no matter what method or touchpoint they are using.

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How to Choose The Right Local SEO Agency

Kissmetrics

If you’re running a restaurant, for example, you may want to pay attention to your customer acquisition costs, repeat visits, customer retention, and the offers that brought customers back. They should be able to provide you with references and work samples if requested. Here are the pros and cons of both.

SEO 271
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What a Baby Clothes Blog Can Teach You About 991% YoY Growth Using Paid Acquisition

Kissmetrics

Multi-Channel Expansion. But scaling to multiple channels takes some finesse and strategy. Getting a handle on one channel can be difficult enough. Here are the four biggies to consider when you want to expand to multi-channels: 1. Do you have the manpower for customer service? Here’s how.

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11 Proven Hacks to Keep Your Customers Buying More

Kissmetrics

It costs 5X less to retain a customer than it does to acquire a new one. That’s why customer retention is crucial to growing your Ecommerce business. What is customer retention? Customer retention is the ability to encourage customers to keep coming back to make purchases.

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Post-Purchase Messaging for First-Time Customers

Omnisend

Once you have a first-time buyer as a customer, you should strive to upgrade them to a repeat customer. By reaching out to them with relevant promotions, important information about their purchases, and addressing them through a variety of different channels, you can garner brand loyalty and create a customer for life.

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8 Holiday A/B Tests to Boost Your Ecommerce Growth This Holiday Shopping Season

ROI Revolution

Understanding how customers behave during the holidays can help you as you improve your ongoing customer retention strategy. AB Tasty is an A/B testing platform that empowers brands to build better end-to-end experiences, drive growth across channels, and deliver seamless user experiences to make happy customers.

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How To Sell On Pinterest: A Step-by-Step Guide For Retail Business Owners

Korona

According to a report by Hootsuite, the average order value for sales referred by Pinterest is $50, higher than any other social media platform. This will help build a relationship with your customers and increase brand loyalty. This helps retailers build strong customer relationships, improving customer retention and lifetime value.

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