Remove Customer Remove Document Remove eCommerce Analytics Remove PPC
article thumbnail

4 Types of User Experience Research for Ecommerce Conversion

BigCommerce

Customer research for ecommerce stores is essential. Not only does it inform conversion optimization , it allows you to adjust your overall marketing and customer acquisition strategies. Using your customer research, you can create personas to foster the personalization of your website. Quantitative research.

eCommerce 290
article thumbnail

How to Visualize Your Online Store Data with Google Data Studio

FastSpring

Google Data Studio can help you discover answers like: When do customers abandon their carts? For example, you might find that customers abandon their cart after they’re prompted to create an account to checkout. You can find a PPC Ecommerce overview template, a YouTube channel report template, plus a search console template, and more.

PPC 66