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Holiday Shopping 2021: How SEOs Can Help Clients Inspire, Deliver and Sustain

Retail TouchPoints

Your clients’ websites must clearly communicate how inventory can be delivered, arrival time frames, and what different shopping and shipping options cost. Undertake the following: Create a sitewide banner that boldly announces purchase-by dates for remote holiday shipping to prevent consumer letdown and brand reputation damage.

SEO 264
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7 Ecommerce Strategies to Prepare for the 2022 Holiday Shopping Season

ROI Revolution

Make shipping information clear and easy to find on your website. Here are some tips you can leverage to stand out from your competition during the 2022 holiday shopping season with personalized promotions: Don’t rely on free shipping alone to drive sales. Make Shipping Information Clear & Easy to Find on Your Website.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

New COVID-19 data + stats. New COVID-19 data + stats. Total paid search revenue from mobile increased 93% year-over-year for ROI clients (ROI client data). Total paid search impressions on mobile increased 78% year-over-year for ROI clients (ROI client data). March 2 update. to reach $9.92 January 7 update.

eCommerce 195
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. Retail sales as a whole still saw significant yearly growth on Black Friday according to data from Mastercard SpendingPulse.

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Delivery is a huge consideration factor for customers, especially in an age where Amazon has made two-day shipping the expected norm. In light of the COVID-19 pandemic, 70% of brand decision-makers say they had to reprioritize their marketing channels or rethink their channel strategy. More new COVID-19 trends + data.

eCommerce 197
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How Coronavirus Is Impacting Ecommerce

ROI Revolution

In our Paid Search Trends in the Coronavirus Climate webinar , we analyzed past trends & data and offered strategic advice to help guide your brand through this challenging period. As we mentioned in a January Amazon update , Amazon recently made some heavy investments in one-day shipping that aren’t paying off quite yet.

eCommerce 207
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How Coronavirus (COVID-19) Is Impacting Ecommerce [October 2020]

ROI Revolution

Consumers spent nearly $212 billion on ecommerce between April and June 2020 according to new data from the US Department of Commerce. BOPIS also brings consumers the immediate satisfaction of receiving their item almost immediately without having to search for it in the store or wait for it to be shipped. 9/28 update.

eCommerce 193