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3 Things Every Retailer Can Learn from Amazon

Retail TouchPoints

Earlier in my career] I worked for many specialty brands and department stores where we sort of fought Amazon,” said Stacey Renfro, CEO of the born-on-Amazon home décor brand mDesign. “[The The attitude was], don’t sell there, it’ll kill your brand. For the first time you can reach a global audience with just your idea, your product.

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February 2020 Marketing News Recap

ROI Revolution

Over the next three years, they intend to close 125 of their least productive stores and restructure those that remain. Consumers are growing increasingly comfortable with shopping online, so it is no surprise that department stores need to adjust their strategy. Listen instantly here! The 2020 Ecommerce Paid Search Report.

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The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

Since then, electronic commerce has helped countless businesses grow with the help of new technologies, improvements in internet connectivity, and widespread consumer and business adoption. With the help of short text ad copy and display URLs, online retailers began using the tool in a pay-per-click (PPC) context. Image source.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

57% of millennials believe their financial situation will improve between now and Summer 2021 ( GlobalWebIndex ). In August 2020, a similar 57% of executives expected the global economy to improve over the following six months, but more executives (29%) expected it to worsen. Executives’ optimism toward economy improves.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [October 2020]

ROI Revolution

The top categories consumers have gravitated toward during this shift are alcohol, home improvement materials, and groceries (up 16%, 14%, and 12% respectively), with apparel seeing significant declines. department stores may not survive the pandemic. Will the pandemic be the end of department stores? 9/9 update.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Jewelry, lodging, and department stores saw the biggest yearly sales growth compared to the other sectors measured in Mastercard’s SpendingPulse Report. But with pandemic restrictions subsiding and in-store shopping making a return, will consumers’ preference for digital continue? increase over 2019. Ecommerce was up 8.3%

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How Coronavirus (COVID-19) Is Impacting Ecommerce [November 2020]

ROI Revolution

28% say they will continue to shop mostly online after the pandemic, with 39% saying they will shop both online and in-store , 24% saying they “can’t wait” to shop in-store, and 10% not sure. 64% of shoppers surveyed want mobile and contactless pickup options, with 79% saying contactless store pickup is very important.

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