Store Growers

OCTOBER 12, 2016

Quick word about the data: I’ve tried to focus on high quality data from studies with a large enough sample sizes. That said, some of these metrics vary between studies. Mobile: 41%. Source: Wolfgang Digital Ecommerce KPI Benchmarks. Some countries will skew a lot more towards mobile. Mobile: 21%.

eCommerce 144

eCommerce PPC Mobile Channel 144

Store Growers

MAY 1, 2019

Data disclaimer: I try to focus on recent, high quality studies with a large enough sample sizes. But benchmarks can vary between studies for a number of reasons. These ecommerce metric benchmarks are meant to give you direction, not a hard target. Mobile: 53% (vs 52% in 2017). Mobile: 26% (vs 26% in 2017).

eCommerce 128

eCommerce Mobile Shopping Carts Beauty and Health 128

BigCommerce

JUNE 27, 2017

By using traffic analytics to determine which traffic sources ( especially PPC and ad traffic ) lead to most conversions, you can gauge the efficiency of your acquisition strategy. By using various analytical tools (such as BigCommerce Ecommerce Analytics or Google Analytics, heat maps, mouse-tracking, form-tracking, etc.),

eCommerce 290

eCommerce Conversion Optimization Improvements Document 290

BigCommerce

NOVEMBER 2, 2017

The importance of mobile and social optimization ( 89% of smartphone usage is spent on social media apps! ) AdWords/PPC: The strategy of paid placement across the web to earn net new traffic and re-capture visitors who bounced. 21 Apple Pay Tips and Why It’s the Future of Mobile Payments. Mobile Optimization.

eCommerce 420

eCommerce Social Media BigCommerce Mobile 420