Inflow Insights
MARCH 25, 2020
But in this article, we’re documenting and updating tactical and strategic marketing options for eCommerce companies during this coronavirus crisis. Below, we discuss these options in the context of the 3 pillars of eCommerce marketing: SEO, PPC, and CRO. Additional eCommerce Marketing Tactics Worth Considering.
Ecommerce Platforms
JANUARY 4, 2019
Is your business joining the ecommerce revolution? trillion in retail ecommerce sales projected worldwide for 2021. Companies embracing ecommerce marketing strategies are experiencing rapid growth. Prepare for the exciting future of ecommerce by implementing the emerging trends of 2019. In 2017, there were 1.66
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Inflow Insights
SEPTEMBER 17, 2019
We have seen that eCommerce marketers tend to chase keywords with a high search volume. In our experience doing SEO for a variety of eCommerce stores, we’ve often noticed our clients bringing in traffic and revenue from these terms. We recommend that companies do some research to see if they can cash in on long tail keywords.
ESW
DECEMBER 17, 2018
Take China, the largest eCommerce market in the world. Ronald Dod at Business2Community calls security one of the non-negotiables for any eCommerce site, and for good reason. Dod recommends starting with the basics: switching to HTTPS protocol and choosing an SSL certification. What does that mean, exactly? Trust Lock.
Inflow Insights
APRIL 6, 2021
Is it worth targeting long tail keywords for eCommerce websites? eCommerce marketers tend to chase keywords with a high search volume. However, when you search this phrase, informational articles from third parties like magazines and PETA are what come up — not eCommerce stores with individual products.
BigCommerce
SEPTEMBER 26, 2017
To increase trust, we recommend adding security indicators like: Seals of memberships in professional organizations. Reviews by third-party sites (like professional magazines or community sites) also go a long way toward making your offer more trustworthy. – Daniel Wallock, Marketing Strategist, Wallock Media.
BigCommerce
APRIL 21, 2017
From their product images to their messaging in their email marketing, Man Crates is funny –– if you like that kind of stuff. With a narrow view of your target market, this becomes infinitely easier and more successful. Jason Quey, Founder, The Storyteller Marketer. And clearly, this works. according to Inc.
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