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Video Advertising for Ecommerce on Social, CTV, YouTube, & More

ROI Revolution

In this article, dive into the data behind video advertising for ecommerce and how your brand can leverage different channels for profitable growth. Video advertising will be a huge initiative for ecommerce marketing professionals in 2022, with 40.7% Mobile is king when it comes to video advertising. Social Media Video.

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How to Master Product Photography on a Tight Budget (We Did it With Less Than $50)

BigCommerce

Branding should be central to every decision your company makes, including: Your social media posts. All your marketing efforts. Lifestyle shots, ones that tell a story, are best suited for social media, blog posts, emails, and other marketing channels at the top of your conversion funnel. Website updates.

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A Vendor’s Guide to B2B Ecommerce

FastSpring

Of course, there are other reasons why B2B ecommerce is rising in popularity like: ?? Tech advances like SaaS and cloud-based ecommerce platforms make it easier to buy. ?? The changes mean a CEO can make a purchase using their mobile phone while waiting in an airport, which was impossible to do even a decade ago.

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15 List Growth Email Marketing Strategies for eCommerce Websites

Inflow Insights

When customers aren’t ready to make a purchase, content offers — webinars, courses, buying guides, white papers, etc. — You can build a loyalty list in many ways; we recommend building a flow in your eCommerce marketing automation platform that sends to customers who have reached a certain spend threshold. Content Offers.

eCommerce 120
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Holiday Ecommerce Strategies

ROI Revolution

One of your brand’s top priorities when preparing for the Cyber 5 surge in traffic will be to optimize for mobile. Just like in all other facets of digital marketing, a mobile-first mindset during Cyber 5 will bring you more profitable success and lead to more satisfied, returning customers. Avoid These Marketing Pitfalls.

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Consumer Privacy & Ecommerce Trends, Stats, & News [December 2021]

ROI Revolution

Facebook mobile ad spend shrinking on iPhones post-iOS 14.5. Facebook mobile ad spend for iOS devices has seen significant declines in growth since the introduction of Apple iOS 14.5 For iOS, US Facebook mobile ad spend was up only 3% year-over-year in August. Mobile usage rising alongside privacy regulations. November 3.

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Consumer Privacy & Ecommerce Trends, Stats, & News [November 2021]

ROI Revolution

Mobile usage rising alongside privacy regulations. Mobile traffic now surpasses desktop in terms of global internet traffic. This year alone, worldwide mobile ad spend will grow 23.5% But as mobile usage continues to grow, so do privacy regulations. Ecommerce marketing strategies to comply with privacy regulations.