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eCommerce Marketing During a Downturn: Strategies and Options for eCommerce Businesses During the Coronavirus Crisis

Inflow Insights

But in this article, we’re documenting and updating tactical and strategic marketing options for eCommerce companies during this coronavirus crisis. Below, we discuss these options in the context of the 3 pillars of eCommerce marketing: SEO, PPC, and CRO. Pay Per Click Advertising (PPC).

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11 Powerful B2B eCommerce Marketing Strategies to Reach Your Ideal Buyers

Inflow Insights

Sure, classic marketing strategies like asking for referrals, promoting at industry events, and doing cold outreach have their place. However, if you want significant ROI for your business-to-business company, you need to focus on search engine optimization (SEO), pay-per click advertising (PPC), and conversion rate optimization (CRO).

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9 Advanced eCommerce Marketing Strategies for Medium or Large Online Stores to Use in 2020

Inflow Insights

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. Here’s an additional resource to help you navigate your marketing strategy during this time. Get in touch.

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11 Powerful B2B eCommerce Marketing Strategies to Get Your Ideal Buyers

Inflow Insights

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. Content Pruning Case Study #2. Content Audit Strategies.

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A Vendor’s Guide to B2B Ecommerce

FastSpring

B2B ecommerce is on the rise not only because it’s more convenient but also because of generational changes. Instead, studies show that 73% of today’s B2B buyers are millennials who are involved in the decision making process at a company. Of course, there are other reasons why B2B ecommerce is rising in popularity like: ??

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59 Productivity Hacks for Online Small Business Owners

BigCommerce

If your biggest objection is price, consider this: How much money could you be making if you fully focused on the things you do best for your business, and leave the rest to others? Let’s say that you are a solopreneur that has to handle emails from customers, packaging and shipping products, and marketing via your social media networks.

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The 6 Best Ecommerce Marketing Companies of 2020

Kissmetrics

Choosing the right marketing company can be the difference between failure and success. Here’s a list of the best ecommerce marketing companies. NP Digital is my e-commerce marketing company. Upgrow is an e-commerce marketing agency based in San Francisco. Apple focuses on quality.