Inflow Insights

MARCH 11, 2020

With a limited advertising budget, what PPC channels should you invest in? The preferred “choices” eCommerce merchants articulate to us is generally between Facebook (and Instagram) Ads vs Google Shopping (and Paid Search) Ads. How should you use these platforms together in your eCommerce marketing strategy?

PPC 156

PPC eCommerce Social Media Channel 156

Inflow Insights

APRIL 3, 2020

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. B2B eCommerce PPC Marketing Strategies. #4:

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

Groove

FEBRUARY 2, 2022

This is due to the fact that acquisition efforts require consistent outreach to potential customers through various outlets such as social media, content, email, paid advertising and more. Diversify the platforms you share content to, and be sure to create various forms of content such as articles, videos, podcasts and more.

Customer 150

Customer Customer Retention Merchant Services PPC 150

Inflow Insights

NOVEMBER 11, 2021

For most eCommerce businesses, the decision comes down to social media advertising (ie. So, how should you use these platforms together in your eCommerce marketing strategy? Best Performers in Social Media Ads. However, don’t completely neglect social media advertising.

Social Media 125

Social Media eCommerce Recommendation PPC 125

BigCommerce

FEBRUARY 1, 2018

Let’s say that you are a solopreneur that has to handle emails from customers, packaging and shipping products, and marketing via your social media networks. Check social media network notifications and post a new update to your social media networks twice a day. Schedule social media.

Social Media 374

Social Media BigCommerce Blog Shipping Costs 374

ROI Revolution

JANUARY 3, 2020

Best Social Media Campaigns of 2019. As the last recap of the year, a December 2019 marketing news recap wouldn’t be complete with some sort of review of 2019. Brandwatch recently put out a list of some of the top social media marketing campaigns of 2019 based on quantitative performance data.

Marketing 78

Marketing Social Media Food and Beverages Omnichannel 78

Omnisend

MAY 18, 2021

Cannabis merchants can achieve this by adding specific personal touches to their ecommerce environments. For instance, posting pre-recorded videos helps customers connect with the sellers. Play around with a 14-day free trial and see how easy it is to build your marketing campaigns. Utilize Social Media and Paid Ads.

eCommerce 78

eCommerce Marketing Food and Beverages eCommerce Platforms 78

Inflow Insights

JULY 29, 2019

Most people would gauge the success of any agency (including answering who the best eCommerce agencies are) by their size and revenue. My goal was to build a $10 million eCommerce marketing agency — and build it fast. As she explains in this video , high-performing teams consist of Rock Stars and Superstars.

eCommerce 103

eCommerce PPC SEO eCommerce Marketing 103

BigCommerce

MARCH 23, 2017

PPC advertising is equal parts art and science. To help you optimize your PPC advertising campaigns from day one, I sat down with two analysts from CPC Strategy — Lewis Brannon and Jason Bell — who work with Fortune 500 brands to optimize their campaigns on a daily basis. BigCommerce: What about video?

PPC 408

PPC BigCommerce Recommendation Apparel 408

Korona

MARCH 23, 2023

Take advantage of this attention by leveraging content marketing and social media ads to spread the word about your exclusive deals, thereby bringing in new customers. Use social media, email campaigns, or even PPC ads to get people aware that a sale is happening.

POS 52

POS eCommerce Merchant Services Social Media 52

Ecommerce Platforms

AUGUST 20, 2021

Copysmith can create category content, product descriptions, headlines and rewritten content, taglines, and PPC ads. YouTube Video product descriptions. There are various plans you can choose from if you want a little help from Copysmith for your social media, copywriting, and content marketing strategies.

Blog 118

Blog Shopify Article SEO 118

Inflow Insights

JUNE 17, 2019

Top-of-funnel has a reputation for being costly, cumbersome, and ineffective for eCommerce — and this is especially true in eCommerce social media advertising. For some paid digital marketing channels, jumping to ‘ Do’ is logical. But as we’ll see, there’s more than one way to target people. The ‘ Do’ Stage.

eCommerce 104

eCommerce Social Media eCommerce Marketing Customer 104

BigCommerce

NOVEMBER 2, 2017

Gary Vaynerchuk’s “ Jab, Jab, Jab, Right Hook ” method for increase followers and sales through social media. The importance of mobile and social optimization ( 89% of smartphone usage is spent on social media apps! ) You can get more backlinking advice in our Ecommerce SEO Guide. Utilize social media.

eCommerce 420

eCommerce Social Media BigCommerce Mobile 420

SellBrite

DECEMBER 6, 2017

The same is true in ecommerce marketing. It takes persistence and a variety of marketing strategies to reach your audience and increase sales. The alternative of slamming customers with aggressive marketing at once overwhelms buyers or, even worse, irritates them. 1) Spread the word on social media.

Social Media 165

Social Media Marketing PPC eCommerce 165

Groove

NOVEMBER 6, 2018

Increasing your website traffic will lead to growth for your eCommerce store. As an eCommerce marketing agency , we help businesses everyday to evaluate the effectiveness of marketing efforts, learn more about their buyer personas and generate more revenue. How to Increase eCommerce Traffic. Content Marketing.

eCommerce 256

eCommerce PPC SEO Social Media 256

ROI Revolution

JANUARY 25, 2023

Rich media units allow for additional elements that can drive engagement, such as embedding video or incorporating social icons. Christine Schulze, Team Lead, Social Media Brands have been thinking beyond platform revenue growth and into how they can use paid social to grow revenue incrementally.

eCommerce 78

eCommerce Social Media SEO Payments 78

Inflow Insights

JANUARY 31, 2022

Gone are the days of devoting all of your budget and attention to a single marketing channel. To succeed in today’s varied eCommerce market, you need a strategy that incorporates several channels, working in tandem for full-funnel success. we devoted increased attention to bringing back Tactipup’s paid social success.

Social Media 128

Social Media Multi-channel PPC Channel 128

BigCommerce

NOVEMBER 28, 2017

Content + Commerce Integration. Niche PPC Strategies. Influencer Marketing & Social Media Engagement. Focusing on Video Marketing. Facebook Advertising, Amazon, eBay, PPC and Buy Buttons were the most successful channels for online brands this year. And second, social media engagement.

BigCommerce 415

BigCommerce Merchant Services Food and Beverages Small Business Retail 415

Groove

NOVEMBER 6, 2018

Increasing your website traffic will lead to growth for your eCommerce store. As an eCommerce marketing agency , we help businesses everyday to evaluate the effectiveness of marketing efforts, learn more about their buyer personas and generate more revenue. PPC Campaign. Affiliate Marketing. Conclusion.

eCommerce 150

eCommerce PPC SEO Social Media 150

ROI Revolution

NOVEMBER 27, 2019

This month has given us a lot to be thankful for in the marketing news world. We’ll talk about drone delivery, what to expect for the holiday season, social media advertising, and oh so much more. Marketing News Highlights. Social networks are one of the easiest ways to target specific audiences at scale.

Marketing 78

Marketing eCommerce Social Media Gifts 78

BigCommerce

FEBRUARY 13, 2018

With the help of short text ad copy and display URLs, online retailers began using the tool in a pay-per-click (PPC) context. The membership also came to include other perks like discounted one-day shipping and later access to streaming services like Amazon Video and members-only events like “Prime Day.”.

eCommerce 417

eCommerce Payment Services Small Business Retail Shipping Costs 417

ROI Revolution

JANUARY 27, 2020

Welcome to the first monthly marketing recap of the new decade! 2019 was chock-full of new social media features, revolutionary technological developments, and privacy concerns. Our January 2020 marketing news recap takes a fresh look into Amazon’s end-of-year profits and Spotify’s podcast success.

Marketing 78

Marketing Shipping Costs Social Media Games 78

BigCommerce

DECEMBER 13, 2017

Beyond that, really consider promoting Amazon through marketing channels typically reserved for your own website. They can be advertised using PPC. They can be promoted via email and social. Give Amazon’s suggested PPC campaigns a try. Use high quality images and videos. Amazon listings can be SEO’d.

Shipping Costs 414

Shipping Costs Marketing Merchant Services SEO 414

Ecommerce Platforms

MAY 16, 2022

In short, Adscale is a cloud-based marketing, advertising, SMS messaging , E-mail campaigns, and data solution best suited to e-commerce marketing managers, ad agencies, private advertisers, and PPC managers (pay-per-click). . There’s also a demo video you can dip into.

eCommerce 211

eCommerce Shopify Merchant Services Channel 211

BigCommerce

SEPTEMBER 26, 2017

These pages just happened to be indexed by search engines and offered up as responses to keywords, or maybe someone shared the links through email or social media. They’re typically linked to popular search keywords, ads, PPC content, banners, and social media advertising campaigns. I totally meant to do that!”.

Shipping Costs 419

Shipping Costs Payment Services Gifts Social Media 419

Inflow Insights

AUGUST 27, 2019

Many companies that try to manage paid social media campaigns on their own do not see a sufficient return on their ad spend (ROAS). In parallel to the reach campaign, we also launched a video view campaign as another element of general prospecting and effort to gain brand recognition with the new audience.

eCommerce 133

eCommerce Gifts Article Social Media 133

BigCommerce

MARCH 3, 2017

But, every other traffic-driving activity you do will work even better for you (that means lower cost of acquisition) if you have a good content marketing strategy and execution. Let’s briefly talk about developing a content marketing strategy and how this will take your marketing efforts to the next level.

PPC 417

PPC eCommerce Social Media Blog 417

ROI Revolution

DECEMBER 20, 2017

You should grab our special report, Setting Ecommerce Marketing Goals. You could have video tutorials of assembly, usage, and maintenance. Get our 2018 Ecommerce Retailer Checklist , which takes a step-by-step approach to optimizing your ecommerce business for 2018. The Customer Journey is Omni-Channel.

eCommerce 60

eCommerce Mobile PPC SEO 60

eCommerce CEO

AUGUST 19, 2017

Combined with a smart marketing strategy, the right tools and ecommerce marketing tips can grow your online store. Where and how to host your ecommerce website are important choices which influence your site’s visibility, down time, and the fees you pay each month for hosting. Ecommerce Marketing Tools.

Shipping Costs 88

Shipping Costs eCommerce Payment Services Merchant Services 88

BigCommerce

OCTOBER 4, 2017

I created this guide for one reason… Search engine optimization is a low-hanging fruit for ecommerce websites. Despite the fact that SEO has the highest ROI of any ecommerce marketing campaign, most online shops are put together with little to no consideration of search engines. Ecommerce Keyword Research.

SEO 419

SEO eCommerce Gifts Blog 419

Ecommerce Platforms

MARCH 9, 2020

This suggests that the ecommerce market is growing exponentially over time. Again, keep in mind the fact that your competitor's ecommerce store is a worthwhile hunting ground for all the bits and pieces you need while starting a productive dropshipping business. Key takeaways.

Shipping Costs 239

Shipping Costs Merchant Services Shopify Payment Services 239

BigCommerce

AUGUST 31, 2017

It’s official: #FirstDayOfSchool2017 is trending on social media and the back-to-school shopping season is in full force. This is a balancing act between marketing and operations –– two retail departments continuing to better blend as consumer expectations demand seamless experiences. Annie Cushing, Founder of Annielytics.

Marketing 252

Marketing Shipping Costs Multi-channel Channel 252

ROI Revolution

DECEMBER 2, 2021

Globally, consumer electronics ecommerce is expected to grow to $343.34 By 2025, the global consumer electronics ecommerce market is projected to be worth over $511 billion. last year , increasing its share in the US digital ad market from 7.8% Social media + COVID-19 trends. billion in 2021 from $310.23

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

JANUARY 5, 2022

Globally, consumer electronics ecommerce is expected to grow to $343.34 By 2025, the global consumer electronics ecommerce market is projected to be worth over $511 billion. last year , increasing its share in the US digital ad market from 7.8% Social media + COVID-19 trends. billion in 2021 from $310.23

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

NOVEMBER 4, 2021

Globally, consumer electronics ecommerce is expected to grow to $343.34 By 2025, the global consumer electronics ecommerce market is projected to be worth over $511 billion. last year , increasing its share in the US digital ad market from 7.8% Social media + COVID-19 trends. billion in 2021 from $310.23

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

OCTOBER 7, 2021

Globally, consumer electronics ecommerce is expected to grow to $343.34 By 2025, the global consumer electronics ecommerce market is projected to be worth over $511 billion. last year , increasing its share in the US digital ad market from 7.8% Social media + COVID-19 trends. billion in 2021 from $310.23

eCommerce 78

eCommerce Social Media Payments Payment Services 78