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January 2022 SEO News Recap

ROI Revolution

In our January 2022 SEO News Recap, explore the most recent news and updates from ROI’s SEO experts on search engine optimization, including insights into how Google ranks fluff content, SEO for Shopify, a new Google Shops section in organic search results, and more. Yoast SEO Is Coming to Shopify! Search Engine Roundtable.

SEO 78
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Developing the Right Content Strategy for eCommerce Websites

Inflow Insights

Successful eCommerce businesses educate their customer (or potential customer) at every point in their journey, from query to purchase. Building and maintaining an eCommerce content marketing strategy is not only beneficial for overall customer nurturing, but it also widens the possibilities with SEO. Table of Contents. The end goal?

eCommerce 164
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A Complete Sana Commerce Review

Ecommerce Platforms

B2B eCommerce and B2C businesses acting as manufacturers, distributors, or wholesalers face many challenges, the most important of which is ensuring their customers are happy. To help leave a smile on your customer's face, using the right eCommerce software platform for your business is imperative. One such platform is Sana Commerce.

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Getting Started with Behavioral Email Marketing

Kissmetrics

Think of this as something that’s bringing the above benefits together, helping companies increase ecommerce sales by simply using behavioral triggers via email, sometimes with automation. You can also send out targeted messages, for example, when a customer: Submits a form to download your white paper, video, case study or other free item.

Marketing 275
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What is First-Party Data and Why Focus on it in 2024

Smile.io

In this quick, data-driven-focused blog, we're diving into the nitty-gritty of what first-party data is and why it's the secret sauce for Shopify brands looking to supercharge their revenue and trim the fat on wasted spending. You can do this by hiring a developer to set up a given connection for your Shopify store. 

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Developing the Right Content Strategy for eCommerce Websites

Inflow Insights

Successful eCommerce businesses educate their customer (or potential customer) at every point in their journey, from query to purchase. Building and maintaining an eCommerce content marketing strategy is not only beneficial for overall customer nurturing, but it also widens the possibilities with SEO. Table of Contents. The end goal?

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3 Must-Try Ecommerce Marketing Techniques

eCommerceFuel

Where are you on your eCommerce journey? Ecommerce marketing can get tricky. Brandon Eley of 2BigFeet.com understands the value of a like-minded community first-hand: After migrating to Shopify we saw a significant drop in traffic. So with that, let’s dig into three must-try eCommerce marketing techniques.