If You Want to Succeed in High-Heat Retail, Bake Fairness into the Experience
Retail TouchPoints
MAY 29, 2023
There have never been more barriers to the things we enjoy in life. Everything from limited edition sneakers to international stadium tour tickets have become seemingly unattainable. Consumers are often met with an unfair experience, failing websites, bots eating up stock. But with 73% of consumers saying that “a good experience is key in influencing their brand loyalties,” according to PwC , there has never been a better time for brands to relook at their processes, upgrade their antiquated tec
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