10 Tips to Improve Deliverability & List Cleaning After iOS 15
Omnisend
JUNE 22, 2021
1 Segment contacts now by clicks. However, instead of using it as the primary metric to segment their most active contacts, marketers should be using it as a secondary. Older contacts will more likely become inactive than newer subscribers, and you can start sending out automations or campaigns based on these segments. #5
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